What are the best SEO courses on Coursera?

Top courses include Search Engine Optimization (SEO) from UC Davis and Google SEO Fundamentals also from UC Davis . These courses cover on-page SEO, technical SEO, content strategy, and link-building techniques to improve site rankings.

Can I learn SEO for free on Coursera?

Yes. Many SEO courses offer a free audit option, which allows learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in an SEO course?

You’ll learn how search engines work, how to research keywords, optimize content and site structure, build backlinks, and measure SEO performance using tools like Google Analytics and Search Console. Courses also explore SEO best practices and common pitfalls.

Do I need a technical background to start learning SEO?

Not at all. Many beginner-friendly SEO courses on Coursera are designed for marketers, content creators, and small business owners with no technical experience. There are also more advanced courses for those who want to dive deeper into analytics or technical optimization.

Can Coursera’s SEO courses help me in my career?

Yes. SEO is a critical skill in digital marketing , content strategy , and e-commerce . Coursera courses can help you develop job-ready SEO skills, earn a certificate to strengthen your resume, and make an immediate impact in growing online visibility and engagement.

Top Seo Courses - Learn Seo Online

Find the Best SEO Course for Your Goals

Status: Free Trial
Simplilearn
AI, Automation, and Emerging Technology
Skills you'll gain: Marketing Automation, AI Personalization, Marketing Analytics, Digital Marketing, Marketing Strategies, Marketing, Customer Analysis, Digital Advertising, Predictive Analytics, Artificial Intelligence, Customer Engagement, ChatGPT, Search Engine Optimization, HubSpot CRM, Automation, Visual Merchandising, Computer Vision
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Simplilearn
Mobile Marketing
Skills you'll gain: HubSpot CRM, Customer Relationship Management, Marketing Automation, Online Advertising, Keyword Research, Promotional Strategies, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Web Analytics, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Advertising
Beginner · Course · 1 - 4 Weeks
Google Cloud
Integrate Search in Applications using Vertex AI Agent Builder
Skills you'll gain: Web Analytics and SEO, Google Cloud Platform, Enterprise Application Management, Generative AI, Cloud Applications, Web Scraping, Data Store, Web Applications
Beginner · Project · Less Than 2 Hours
Status: New
Status: Free Trial
Digital Marketing Institute
Digital Channel Planning Strategy
Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, E-Commerce, Customer Relationship Management (CRM) Software, Marketing Analytics, Customer Service, Web Applications
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Digital Marketing Institute
Data and Digital Strategy Execution
Skills you'll gain: Data-Driven Decision-Making, Data Ethics, Customer Analysis, Marketing Effectiveness, Strategic Marketing, Digital Marketing, Business Analytics, Marketing Analytics, Performance Measurement, Marketing Strategy and Techniques, MarTech, Data Analysis, Pay Per Click Advertising, Data Management, Web Analytics and SEO, Marketing Automation, Cross-Channel Marketing, Target Audience
Beginner · Course · 1 - 4 Weeks
Tecnológico de Monterrey
Criando uma estratégia digital vencedora
Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Digital Advertising, Web Analytics and SEO, Content Creation, Email Marketing, Digital Communications, E-Commerce, Target Audience
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
IBM
Capstone Project
Skills you'll gain:
Advanced · Course
Status: Free Trial
Coursera
Creating Engaging Content for YouTube
Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Content Performance Analysis, Content Creation, Branding, Marketing Channel, Live Streaming, Storytelling
Beginner · Course · 1 - 4 Weeks
University of Illinois at Urbana-Champaign
Graduate Certificate in Digital Marketing
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
Status: Free Trial
Microsoft
Web Development Fundamentals
Skills you'll gain: Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), HTML and CSS, Web Applications, Event-Driven Programming, Web Development, Front-End Web Development, Responsive Web Design, Javascript, Data Storage, Data Management, UI Components
Beginner · Course · 1 - 3 Months