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    Results for "owned media"

    • N

      Northwestern University

      Content, Advertising & Social IMC

      Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Communications, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Minnesota

      Recruiting, Hiring, and Onboarding Employees

      Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Recruitment Strategies, Talent Acquisition, Job Analysis, Human Resources, Human Resource Strategy, Workforce Management, Employee Engagement, Talent Sourcing, Interviewing Skills

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.6K reviews

      Mixed · Course · 1 - 4 Weeks

    • J

      Johns Hopkins University

      Social Media Analytics

      Skills you'll gain: Network Analysis, Data Visualization, Social Media, Graph Theory, Relational Databases, Social Media Marketing, Data Visualization Software, Data Storytelling, Data Analysis, Exploratory Data Analysis, Data Literacy, Social Sciences, Statistical Analysis, Machine Learning, R Programming, Data Manipulation, Sociology, Natural Language Processing, Text Mining, Analytics

      4.1
      Rating, 4.1 out of 5 stars
      ·
      9 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Build a social media presence for your business using Canva

      Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Marketing Design, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      62 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of California, Davis

      Google SEO Fundamentals

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Digital Marketing, Content Performance Analysis, Content Creation, Artificial Intelligence, Information Architecture, User Experience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • I

      IESE Business School

      Communicating with Presence

      Skills you'll gain: Persuasive Communication, Media Relations, Public Speaking, Oral Expression, Verbal Communication Skills, Corporate Communications, Communication, Storytelling, Influencing, Crisis Management, Journalism, Business Communication, Leadership, Public Relations, Strategic Communication, Trustworthiness, Interviewing Skills, Media Strategy, Non-Verbal Communication, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      105 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Dynamic Advertising and Media Buying

      Skills you'll gain: Pay Per Click Advertising, Google Ads, Advertising Campaigns, Media Buying, Content Performance Analysis, Online Advertising, Digital Advertising, Advertising, Generative AI Agents, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Automation, Content Creation, A/B Testing, Budget Management

      Intermediate · Course · 1 - 4 Weeks

    • U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

    • T

      The University of Hong Kong

      Making Sense of the News: News Literacy Lessons for Digital Citizens

      Skills you'll gain: Journalism, Media and Communications, Research, Investigation, Digital Communications, Ethical Standards And Conduct, Data Validation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      233 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of California, Davis

      Advanced Content and Social Tactics to Optimize SEO

      Skills you'll gain: Content Creation, Social Media Strategy, Search Engine Optimization, Content Marketing, Web Analytics and SEO, Content Strategy, Social Media Marketing, Keyword Research, Target Audience, Brand Awareness, Influencing, Relationship Building

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • T

      The Museum of Modern Art

      Seeing Through Photographs

      Skills you'll gain: Photography, Culture, Art History, Aesthetics, Media and Communications, Social Studies, Cultural Diversity, Journalism, Storytelling, Creativity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.5K reviews

      Beginner · Course · 1 - 3 Months

    • D

      Digital Marketing Institute

      Social Media and Social Content Strategy

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Facebook, Digital Marketing, Paid media, Content Strategy, Content Creation, Customer Engagement, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      87 reviews

      Beginner · Course · 1 - 4 Weeks

    1…8910…100

    In summary, here are 10 of our most popular owned media courses

    • Content, Advertising & Social IMC: Northwestern University
    • Recruiting, Hiring, and Onboarding Employees: University of Minnesota
    • Social Media Analytics: Johns Hopkins University
    • Build a social media presence for your business using Canva: Coursera Project Network
    • Google SEO Fundamentals: University of California, Davis
    • Communicating with Presence: IESE Business School
    • GenAI for Dynamic Advertising and Media Buying: Coursera Instructor Network
    • Marketing Digital: Universidade de São Paulo
    • Making Sense of the News: News Literacy Lessons for Digital Citizens: The University of Hong Kong
    • Advanced Content and Social Tactics to Optimize SEO: University of California, Davis

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