What are the best e-commerce courses on Coursera?

Top e-commerce courses include Digital Marketing and E-commerce from Google and Supply Chain Management for E-commerce from Starweaver . You can also find programs that cover online store setup, customer behavior, SEO , and payment systems—all relevant for launching or improving an e-commerce business.

Do I need prior experience in business or marketing to start learning E-commerce on Coursera?

E-commerce courses on Coursera are accessible to learners of all backgrounds: Beginners can start with introductory courses that cover the basics of setting up an e-commerce business. Those with some business or marketing experience can enhance their skills with more specialized topics such as digital marketing , data analytics , or supply chain management . Advanced learners can explore in-depth strategies for scaling an e-commerce business globally and integrating advanced technology solutions.

Can I learn e-commerce for free on Coursera?

Yes. Many e-commerce courses offer a free audit option. This allows you to watch video lessons and access readings at no cost. You’ll need to upgrade or apply for financial aid to earn a certificate or access graded assignments.

What will I learn in an e-commerce course?

You’ll learn how to build and manage an online store, attract and retain customers, set up product pages, use marketing tools like email and social media , and analyze performance data . Some courses also introduce platforms like Shopify , WooCommerce, and Google Ads .

Do I need experience to start learning about e-commerce?

No experience is required. Many courses are designed for beginners and walk you through the process of launching an e-commerce business from scratch. There are also more advanced options for learners with some business or marketing background.

Top E-commerce Courses - Learn E-commerce Online

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Find the Best E-Commerce Course for Your Goals

Status: New
Universidad Nacional Autónoma de México
Criterios ASG: Ambientales, Sociales y de Gobernanza
Skills you'll gain:
Beginner · Course · 1 - 3 Months
Duke University
데이터 중심 기업을 위한 비즈니스 지표
Skills you'll gain: Business Metrics, Business Analytics, Analytics, Business Intelligence, Tableau Software, Cash Flows, Big Data, Performance Measurement, Key Performance Indicators (KPIs), Spreadsheet Software, Data Analysis, Data-Driven Decision-Making, Web Analytics, Market Share, E-Commerce
Mixed · Course · 1 - 3 Months
Status: Free Trial
INSEAD
Blockchain e Negócios: Aplicativos e Implicações
Skills you'll gain: Blockchain, Business Transformation, Governance, Organizational Structure, Digital Transformation, Emerging Technologies, Business Management, New Business Development, Business Strategy, Innovation, Enterprise Architecture, Intellectual Property
Mixed · Course · 1 - 3 Months
Status: Free Trial
Fundação Instituto de Administração
Vieses Inconscientes e Comportamentos
Skills you'll gain: Diversity and Inclusion, Behavioral Economics, Cultural Diversity, Self-Awareness, Critical Thinking, Sociology, Mitigation, Leadership
4.9
Rating, 4.9 out of 5 stars
7 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
SkillUp EdTech
Improvement Techniques and Control Tools
Skills you'll gain: Lean Methodologies, Process Improvement, Quality Improvement, Lean Manufacturing, Continuous Improvement Process, Process Optimization, Six Sigma Methodology, Process Management, Quality Control, Employee Training, Waste Minimization
Beginner · Course · 1 - 3 Months
Status: Free Trial
University of California, Irvine
Finding and Preparing for the Right Job
Skills you'll gain: Professional Networking, Data Science, LinkedIn, Artificial Intelligence and Machine Learning (AI/ML), Talent Sourcing, Recruitment, Presentations, Job Analysis, Writing, Portfolio Management, Branding
Beginner · Course · 1 - 4 Weeks
Fundação Instituto de Administração
Análise de Segmentação de Mercado
Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Market Research, Customer Insights, Big Data, Analytics, Target Market, Data Analysis, Target Audience, R Programming, Statistical Analysis, Marketing, Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Business Strategy, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Crie wireframes digitais de baixa fidelidade com Figma
Skills you'll gain: Figma (Design Software), Wireframing, User Experience Design, User Experience, Usability, User Interface (UI), Prototyping, Information Architecture, Mockups, UI Components
4.9
Rating, 4.9 out of 5 stars
8 reviews
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
University of Colorado Boulder
Launching Your Music Career
Skills you'll gain: Business Modeling, Business Strategy, Business Planning, Recruitment, Music Performance, Event Management, Portfolio Management, Business Management, Entrepreneurship, Performing Arts, Recruitment Strategies, Professional Networking, Relationship Building, Value Propositions, Growth Strategies, Marketing Strategies, Branding, Target Market
Intermediate · Course · 1 - 3 Months
Banco Interamericano de Desarrollo
Mulheres líderes: potencialize habilidades para a mudança
Skills you'll gain: Persuasive Communication, Empowerment, Personal Development, Emotional Intelligence, Resilience, Professional Networking, Professional Development, Mentorship, Assertiveness, Leadership, Self-Awareness, Brand Awareness
Beginner · Course · 1 - 3 Months
The Chinese University of Hong Kong
La estrategia china
Skills you'll gain: Business Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis, Innovation
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Fundação Instituto de Administração
Marketing Science e Estratégia de Marketing
Skills you'll gain: Strategic Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Data-Driven Decision-Making, Value Propositions, Market Data
Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular e-commerce courses

Criterios ASG: Ambientales, Sociales y de Gobernanza: Universidad Nacional Autónoma de México
데이터 중심 기업을 위한 비즈니스 지표: Duke University
Blockchain e Negócios: Aplicativos e Implicações: INSEAD
Vieses Inconscientes e Comportamentos: Fundação Instituto de Administração
Improvement Techniques and Control Tools: SkillUp EdTech
Finding and Preparing for the Right Job: University of California, Irvine
Análise de Segmentação de Mercado: Fundação Instituto de Administração
Crie wireframes digitais de baixa fidelidade com Figma: Coursera Project Network
Launching Your Music Career: University of Colorado Boulder
Mulheres líderes: potencialize habilidades para a mudança: Banco Interamericano de Desarrollo

E-Commerce Courses