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    • Customer Experience

    Customer Experience Courses Online

    Master customer experience (CX) strategies for enhancing satisfaction and loyalty. Learn to design and manage positive customer interactions.

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    Explore the Customer Experience Course Catalog

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategic Management and Innovation

      Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Organizational Strategy, Resource Management, Peer Review, Competitive Analysis, Innovation, Organizational Structure, Project Implementation, Market Analysis, Culture Transformation, Change Management, Business Strategies, Global Marketing, Strategic Communication, Strategic Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Owner

      Skills you'll gain: Sprint Retrospectives, Backlogs, Agile Product Development, Agile Software Development, Stakeholder Communications, Agile Methodology, Kanban Principles, Product Roadmaps, Virtual Teams, Stakeholder Management, Information Technology, Agile Project Management, Computer Hardware, Product Strategy, Product Planning, Product Management, User Story, Cloud Computing, Communication, Sprint Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Work Smarter with Microsoft Excel

      Skills you'll gain: Microsoft Excel, Excel Formulas, Data Visualization, Spreadsheet Software, Microsoft 365, Productivity Software, Data Import/Export, Data Management, File Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 3 Months

    • U

      Università Bocconi

      Food & Beverage Management

      Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Innovation, Brand Management, Growth Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Business Analysis & Process Management

      Skills you'll gain: Process Analysis, Business Process, Business Analysis, Process Mapping, Workflow Management, Process Management, Process Flow Diagrams, Business Process Modeling, Stakeholder Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      6.5K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Customer-Centric IT Strategy

      Skills you'll gain: Information Technology, Business Strategy, Process Design, Design Thinking, Large Language Modeling, Cybersecurity, Business Modeling, Agile Methodology, Artificial Intelligence, Project Portfolio Management, Cost Benefit Analysis, Technical Communication, User Story

      4.6
      Rating, 4.6 out of 5 stars
      ·
      664 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Strategy

      Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Product Strategy, Target Market, Research Design, Data Analysis, Marketing Strategies, Marketing Communications, Strategic Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      6.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to Software Engineering

      Skills you'll gain: Software Development Life Cycle, Software Architecture, Software Design, Scrum (Software Development), Software Engineering, Agile Methodology, Software Development Methodologies, Unified Modeling Language, Programming Principles, Application Development, Web Development, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.4K reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Pennsylvania

      Viral Marketing and How to Craft Contagious Content

      Skills you'll gain: Content Marketing, Social Media Strategy, Consumer Behaviour, Influencing, Marketing Communications, Social Media Marketing, Persuasive Communication, Social Media, Advertising, Brand Strategy, Marketing, Marketing Psychology, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      439 reviews

      Beginner · Course · 1 - 3 Months

    • I

      IIMA - IIM Ahmedabad

      Leadership Skills

      Skills you'll gain: Leadership, Organizational Leadership, Team Leadership, Change Management, Leadership and Management, Business Leadership, Business Ethics, Self-Awareness, Culture Transformation, Personal Development, Decision Making, Emotional Intelligence, Influencing, Empowerment, Communication, Relationship Building

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      Visual Elements of User Interface Design

      Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, Web Design, Design Elements And Principles, Human Computer Interaction, Responsive Web Design, Typography, UI Components, Information Architecture, Interaction Design, User Experience Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.3K reviews

      Beginner · Course · 1 - 3 Months

    Customer Experience learners also search

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    UX Design
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    In summary, here are 10 of our most popular customer experience courses

    • Strategic Management and Innovation: Copenhagen Business School
    • IBM Product Owner: IBM
    • Work Smarter with Microsoft Excel: Microsoft
    • Food & Beverage Management: Università Bocconi
    • Business Analysis & Process Management: Coursera Project Network
    • Customer-Centric IT Strategy: University of Virginia
    • Marketing Strategy: IE Business School
    • Introduction to Software Engineering: IBM
    • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
    • Marketing analytics: Know your customers: Macquarie University

    Frequently Asked Questions about Customer Experience

    Customer experience is the overall impression your customers derive from all of their engagements with your company over time. This concept has evolved over the years, particularly with the advent of digital products and the closely-related field of user experience (UX). In fact, customer experience is often referred to as “CX” now, implicitly acknowledging the central importance of a digital app’s usability and user interface to customers’ overall perceptions of a company.

    However, customer experience typically means more than just UX. Customer experience is a holistic concept that encompasses the cumulative impression left by your product as well as your people, including sales and customer support staff. In this sense, it overlaps with the concept of brand identity - and, like successful brand management, improving customer experience relies on user research and surveys to get a better sense of exactly how your company is seen.

    While customer experience can mean different things to different companies depending on the products and services they offer, it is ultimately about building relationships. Whether that relationship is delivered through an app interface or a helpful tech support professional, the goal of customer experience is for your customers to feel that their interactions with your company are satisfying and rewarding.‎

    Because customer experience can mean different things in different industries, customer experience experts may have significantly different educational and career pathways. In the tech world, insights into CX are valued in UX or user interface (UI) designers on product experience teams. In fact, some companies may specifically hire CX designers who specialize in seeing the big picture created by interactions with UX/UI and the company’s overall brand and customer service.

    A customer experience background is also highly relevant for sales and service management careers in all industries, regardless of whether digital or physical products or services are being provided. Sales managers supervise the customer-facing sales teams of an organization, and may also be responsible for ongoing customer support and service. While their responsibilities include many other areas of setting budgets and overall sales strategies and goals, the creation of a sales experience that leaves customers with a positive impression is a critical part of their job.

    According to the Bureau of Labor Statistics, sales managers earned a median annual salary of $126,640 as of May 2019, a testament to the high value of this role.‎

    Absolutely. Whether your goal is designing apps that delight users or customer service journeys that reassure, Coursera offers courses and Specializations to meet your needs. You can learn about customer experience as well as related topics such as user experience research and design, brand management, and even the psychology of human needs that underlies customer relationships. And, with the opportunity to learn remotely from highly-ranked schools like the University of Michigan, the University of Virginia, IE Business School, and London Business School, Coursera aims to provide all of its learners with a rewarding education at a significantly lower price than on-campus students.‎

    Because customer experience crosses multiple disciplines, it helps to have a firm grasp of the basics in relevant fields like marketing, customer service, and sales, although it's not required for most beginner-level courses. Working in customer experience requires you to act as an enthusiastic agent of change within an organization. So, you should already have a passion for driving business growth and helping to create next-level customer interactions. Additionally, working in the customer experience arena typically requires collecting and analyzing data to leverage its insights to create a view of the customer, map the customer journey, and strategize how to improve the process.‎

    To thrive in customer experience roles, you should have a strong business background along with stellar communication skills and the ability to build relationships with external stakeholders and across inter-departmental teams. The ideal person will have the skills needed to create a customer-focused culture, adapt to a fast-paced environment, and a drive to build dynamic brand-customer interactions. While these roles typically draw on a variety of areas, including marketing and sales, the work incorporates many different departments and an innate sense of the importance of the impression that brands make on their customers throughout every part of the customer journey.‎

    If you're interested in playing an active role in designing the interactions that customers have with a brand and excited to work with cross-functional teams to help an organization better understand and meet the needs of its customers, then learning customer experience might be the right path for you. Ultimately, working within customer experience makes you an agent of change within your company. You'll be tackling big picture ideas as well as tiny details that determine whether an experience is positive or negative, along with data to derive key insights and help create the framework for improvements. Learning customer experience prepares you for a variety of roles within an exciting, growing field.‎

    Online Customer Experience courses offer a convenient and flexible way to enhance your knowledge or learn new Customer Experience skills. Choose from a wide range of Customer Experience courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Customer Experience, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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