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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Customer Analytics

      Skills you'll gain: Customer Analysis, Marketing Analytics, Customer Insights, Business Analytics, Data-Driven Decision-Making, Analytics, Predictive Analytics, Descriptive Analytics, Consumer Behaviour, Data Analysis, Advanced Analytics, Business Analysis, Revenue Management, Descriptive Statistics, Data Collection, Predictive Modeling, Regression Analysis, Process Improvement and Optimization, Correlation Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      AI for Marketing

      Skills you'll gain: AI Personalization, Generative AI, Customer Retention, Customer Analysis, Marketing Automation, Customer experience strategy (CX), Personalized Service, Marketing Effectiveness, Prompt Engineering, Customer Insights, ChatGPT, Customer Acquisition Management, Marketing Analytics, Customer experience improvement, Marketing, Marketing Strategies, MarTech, Consumer Behaviour, Business Marketing, Artificial Intelligence

      4.5
      Rating, 4.5 out of 5 stars
      ·
      43 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Strategic Business Analytics

      Skills you'll gain: Marketing Analytics, Business Analytics, Peer Review, Customer Analysis, Forecasting, Predictive Analytics, Analytics, Data Visualization, Strategic Thinking, Digital Transformation, Business Marketing, People Analytics, Business Strategy, Customer Insights, Research Reports, Trend Analysis, Data Presentation, Data Analysis, Business Intelligence, R Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.3K reviews

      Advanced · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Digital Marketing, Marketing Analytics, Data Presentation, Marketing Strategies, Digital Media Strategy, Marketing Effectiveness, Marketing Communications, Social Media Marketing, Analytics, Marketing Planning, Email Marketing, Marketing, Web Analytics, Campaign Management, Business Analytics, Digital Advertising, Digital Transformation, Data Analysis, Data Visualization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Advanced Tools for Digital Marketing Analytics

      Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, Analytics, Predictive Analytics, Marketing Strategies, Digital Advertising, Data Ethics, Data Analysis, Natural Language Processing, Business Ethics, Automation, Artificial Intelligence, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      54 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Marketing Specialist

      Skills you'll gain: Promotional Strategies, Social Media Content, Content Marketing, Social Media Strategy, Social Media Marketing, Creative Design, Target Audience, Marketing Communications, Digital Marketing, Cross-Channel Marketing, Digital Design, Generative AI, Marketing Strategies, Personalized Service, Campaign Management, Content Strategy, Data Ethics, Graphic Design, Advertising, Market Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Text Marketing Analytics

      Skills you'll gain: Network Analysis, Supervised Learning, Marketing Analytics, Unsupervised Learning, Deep Learning, Unstructured Data, Text Mining, Tensorflow, Scikit Learn (Machine Learning Library), Python Programming, Market Analysis, Machine Learning, Performance Metric, JSON, Data Visualization Software, Natural Language Processing, Machine Learning Methods, Data Analysis, Marketing, Social Media

      Build toward a degree

      3.1
      Rating, 3.1 out of 5 stars
      ·
      15 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Business Analyst

      Skills you'll gain: Business Analysis, Requirements Elicitation, Business Process Modeling, Data Storytelling, Stakeholder Management, Process Mapping, Pivot Tables And Charts, Agile Methodology, Requirements Management, Digital Transformation, Dashboard, Requirements Analysis, Work Breakdown Structure, Business Requirements, Stakeholder Engagement, Data Cleansing, Excel Formulas, Business Analytics, Business Workflow Analysis, Business Systems Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      ROI-Driven Digital Marketing Analytics

      Skills you'll gain: Search Engine Marketing, Google Ads, Key Performance Indicators (KPIs), Marketing Analytics, Performance Measurement, Business Metrics, Web Analytics, Paid media, Marketing Effectiveness, Pay Per Click Advertising, Return On Investment, Performance Analysis, Campaign Management, Google Analytics, Predictive Analytics, Data-Driven Decision-Making, Social Media Campaigns, Online Advertising, Marketing Strategies, Marketing Automation

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Theory

      Skills you'll gain: Marketing Analytics, Web Analytics, Digital Marketing, Marketing Effectiveness, Marketing Strategies, Consumer Behaviour, Online Advertising, Digital Advertising, Analytics, Data Visualization, Data Visualization Software, Business Technologies, Paid media, Customer Analysis, Data Analysis, Data-Driven Decision-Making, Social Media, Information Privacy, Media Planning, Data Collection

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Digital Marketing Analytics

      Skills you'll gain: Digital Marketing, Digital Advertising, Online Advertising, Search Engine Optimization, Search Engine Marketing, Web Analytics, Google Analytics, Marketing Analytics, Marketing Strategies, Google Ads, Pay Per Click Advertising, Social Media Marketing, Marketing Channel, Paid media, Keyword Research, Marketing Planning, Blogs, Emerging Technologies, Advertising

      4.4
      Rating, 4.4 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      People Analytics

      Skills you'll gain: People Analytics, Performance Measurement, Workforce Planning, Human Resources Management and Planning, Talent Management, Organizational Effectiveness, Workforce Management, Employee Performance Management, Analytics, Performance Management, Data Analysis, Data-Driven Decision-Making, Collaboration, Employee Retention, Network Analysis, Predictive Analytics, Diversity Equity and Inclusion Initiatives

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 4 Weeks

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    1234…345

    In summary, here are 10 of our most popular marketing analytics courses

    • Customer Analytics: University of Pennsylvania
    • AI for Marketing: Emory University
    • Strategic Business Analytics: ESSEC Business School
    • Digital Marketing: University of Illinois Urbana-Champaign
    • Advanced Tools for Digital Marketing Analytics: Unilever
    • Adobe Marketing Specialist: Adobe
    • Text Marketing Analytics: University of Colorado Boulder
    • IBM Business Analyst: IBM
    • ROI-Driven Digital Marketing Analytics: Simplilearn
    • Digital Marketing Analytics in Theory: University of Illinois Urbana-Champaign

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