What are the best social media marketing courses on Coursera?

Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute . You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.

Can I learn social media marketing for free on Coursera?

Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.

What skills will I gain from a social media marketing course?

You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.

Do I need any experience to start learning social media marketing?

No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.

Can social media marketing courses on Coursera help me get a job?

Yes. Social media marketing skills are in high demand for roles in digital marketing , content creation, and brand management . Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.

Top Social Media Marketing Courses - Learn Social Media Marketing Online

Find the Best Social Media Marketing Course for Your Goals

University of London
Bachelor of Science in Business Administration
Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Supply Chain Management, Training and Development, Virtual Teams, Diversity and Inclusion, Databases, Cost Accounting, International Finance, Research, Branding, Economic Development, Cultural Diversity
Earn a degree
Degree · 1 - 4 Years
O.P. Jindal Global University
M.A. in International Relations, Security, and Strategy
Skills you'll gain: Diplomacy, Surveys, Intelligence Collection and Analysis, Risk Mitigation, Environmental Laws, Environment, Qualitative Research, Sampling (Statistics), R Programming, Political Sciences, Economic Development, International Relations, Cybersecurity, Public Safety and National Security, Socioeconomics, Governance, Mitigation, Social Studies, Social Sciences, Security Strategy
Earn a degree
Degree · 1 - 4 Years
University of Illinois at Urbana-Champaign
Master of Science in Accounting
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Earn a degree
Degree · 1 - 4 Years
University of Illinois at Urbana-Champaign
Entrepreneurship and Strategic Innovation Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
CPA Pathways Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Managerial Economics & Business Analysis Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Global Challenges in Business Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
Pontificia Universidad Católica de Chile
Certificado en Gestión y Políticas en Salud Pública
Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Descriptive Analytics, Business Analytics, Biostatistics, Gerontology, Health Policy, Healthcare Ethics, Digital Transformation, Descriptive Statistics, Health Equity, Assertiveness, Statistical Hypothesis Testing, Telehealth, Health Disparities, Public Health, Object Oriented Programming (OOP), Program Evaluation, Occupational Safety and Health Administration (OSHA), Health Systems
Credit offered
Mastertrack · 6 - 12 Months
University of Illinois at Urbana-Champaign
Value Chain Management Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Accounting Foundations Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Mergers & Acquisitions Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Financial Management Graduate Certificate
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Extract, Transform, Load, Financial Auditing, Descriptive Statistics, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax
Credit offered
Graduate Certificate · 6 - 12 Months