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    • Copywriting

    Copywriting Courses

    Copywriting courses can help you learn how to write persuasive, clear, and engaging content that drives action across marketing channels.

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    Find the Best Copywriting Course for Your Goals

    • K

      Kennesaw State University

      Writing Professional Email and Memos (Project-Centered Course)

      Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Writing and Editing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Report Writing, Administrative Support and Clerical Tasks, Target Audience, Communication, Constructive Feedback

      4.3
      Rating, 4.3 out of 5 stars
      ·
      450 reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of California, Irvine

      Project: Writing a Research Paper

      Skills you'll gain: Peer Review, Writing, Editing, Proofreading, Grammar, Style Guides

      4.7
      Rating, 4.7 out of 5 stars
      ·
      456 reviews

      Mixed · Course · 1 - 3 Months

    • T

      The Hong Kong University of Science and Technology

      English for Effective Business Writing

      Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Writing and Editing, Concision, Persuasive Communication, English Language, Grammar, Language Competency, Target Audience, Vocabulary

      4.5
      Rating, 4.5 out of 5 stars
      ·
      450 reviews

      Mixed · Course · 1 - 3 Months

    • W

      Wesleyan University

      Creative Writing: The Craft of Setting and Description

      Skills you'll gain: Storytelling, Writing, Writing and Editing, Content Creation, Creativity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of California, Irvine

      High-Impact Business Writing

      Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • O

      O.P. Jindal Global University

      Introduction to Academic Writing

      Skills you'll gain: Writing, Writing and Editing, Research, Journals, Policy Analysis, Research Design, Content Creation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      126 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad Austral

      Pilares de Marketing Digital

      Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Online Advertising, Web Analytics, Marketing, Sales Process, Business Analytics, Search Engine Marketing, Email Marketing, Search Engine Optimization, Content Performance Analysis, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • W

      Wesleyan University

      Memoir and Personal Essay: Managing Your Relationship with the Reader

      Skills you'll gain: Storytelling, Journals, Writing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      253 reviews

      Beginner · Course · 1 - 4 Weeks

    • W

      Wesleyan University

      Writing a Personal Essay

      Skills you'll gain: Storytelling, Writing, Organizational Skills, Editing, Personal Development, Self-Awareness, Overcoming Obstacles, Detail Oriented

      4.5
      Rating, 4.5 out of 5 stars
      ·
      84 reviews

      Mixed · Course · 1 - 4 Weeks

    • R

      Rice University

      Writing Skills for Engineering Leaders

      Skills you'll gain: Proposal Writing, Business Writing, Concision, Technical Writing, Electronic Media, Report Writing, Business Correspondence, Writing, Editing, Collaboration, Grammar, Professionalism, Planning, Communication Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      483 reviews

      Beginner · Course · 1 - 3 Months

    • C

      California Institute of the Arts

      Brand New Brand

      Skills you'll gain: Logo Design, Style Guides, Branding, Typography, Graphic and Visual Design, Brainstorming, Design Research, Adobe InDesign, Creativity, Color Theory, Design Elements And Principles

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of California, Irvine

      Writing Skills for University Success

      Skills you'll gain: Writing, Research, Grammar, Editing, Intellectual Property, Organizational Skills, Ethical Standards And Conduct

      4.5
      Rating, 4.5 out of 5 stars
      ·
      56 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to copywriting

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    1…8910…17

    In summary, here are 10 of our most popular copywriting courses

    • Writing Professional Email and Memos (Project-Centered Course): Kennesaw State University
    • Project: Writing a Research Paper: University of California, Irvine
    • English for Effective Business Writing: The Hong Kong University of Science and Technology
    • Creative Writing: The Craft of Setting and Description: Wesleyan University
    • High-Impact Business Writing: University of California, Irvine
    • Introduction to Academic Writing: O.P. Jindal Global University
    • Pilares de Marketing Digital: Universidad Austral
    • Memoir and Personal Essay: Managing Your Relationship with the Reader: Wesleyan University
    • Writing a Personal Essay: Wesleyan University
    • Writing Skills for Engineering Leaders: Rice University

    Why Learn Copywriting?

    Copywriting is the art of using words to influence, inform, and inspire—often in the context of advertising, branding, or digital marketing. It blends creativity with strategy to connect with audiences and prompt specific actions. Learning copywriting can help you craft compelling messages, boost conversions, and strengthen your voice across platforms.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Copywriting

    Whether for marketing, content creation, or personal projects, understanding your purpose in copywriting will guide your efforts. Regularly practicing writing and refining your style is crucial. Join communities like the Copywriting subreddit or LinkedIn groups for tips and feedback. Work on real projects by writing copy for hypothetical or real products. The Strategy of Content Marketing by University of California, Davis is an excellent course to develop your copywriting skills.‎

    Top courses include The Strategy of Content Marketing from UC Davis, Good with Words: Writing and Editing from the University of Michigan, and Social Media Marketing from Northwestern University. These programs cover persuasive writing techniques, content strategy, and how to craft copy that drives results.‎

    Yes. Many copywriting courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You’ll learn how to write compelling headlines, create calls to action, tailor messaging for different audiences, and use storytelling to connect with readers. Some courses also explore SEO, writing, email marketing, and social media copy.‎

    Not at all. Many courses are designed for beginners and guide you through the basics of writing for marketing and business. More advanced courses are available for learners who want to refine their copywriting or specialize in digital platforms.‎

    Yes. Copywriting is an essential skill in marketing, advertising, and content creation. Coursera courses can help you develop a professional writing portfolio, earn certificates, and apply your skills to roles in agencies, in-house teams, or as a freelancer.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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