What are the best e-commerce courses on Coursera?

Top e-commerce courses include Digital Marketing and E-commerce from Google and Supply Chain Management for E-commerce from Starweaver . You can also find programs that cover online store setup, customer behavior, SEO , and payment systems—all relevant for launching or improving an e-commerce business.

Do I need prior experience in business or marketing to start learning E-commerce on Coursera?

E-commerce courses on Coursera are accessible to learners of all backgrounds: Beginners can start with introductory courses that cover the basics of setting up an e-commerce business. Those with some business or marketing experience can enhance their skills with more specialized topics such as digital marketing , data analytics , or supply chain management . Advanced learners can explore in-depth strategies for scaling an e-commerce business globally and integrating advanced technology solutions.

Can I learn e-commerce for free on Coursera?

Yes. Many e-commerce courses offer a free audit option. This allows you to watch video lessons and access readings at no cost. You’ll need to upgrade or apply for financial aid to earn a certificate or access graded assignments.

What will I learn in an e-commerce course?

You’ll learn how to build and manage an online store, attract and retain customers, set up product pages, use marketing tools like email and social media , and analyze performance data . Some courses also introduce platforms like Shopify , WooCommerce, and Google Ads .

Do I need experience to start learning about e-commerce?

No experience is required. Many courses are designed for beginners and walk you through the process of launching an e-commerce business from scratch. There are also more advanced options for learners with some business or marketing background.

Top E-commerce Courses - Learn E-commerce Online

Find the Best E-Commerce Course for Your Goals

Fundação Instituto de Administração
Análise de Segmentação de Mercado
Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Market Research, Customer Insights, Big Data, Analytics, Target Market, Data Analysis, Target Audience, R Programming, Statistical Analysis, Marketing, Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Business Strategy, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of California, Irvine
Finding and Preparing for the Right Job
Skills you'll gain: Professional Networking, Data Science, LinkedIn, Artificial Intelligence and Machine Learning (AI/ML), Talent Sourcing, Recruitment, Presentations, Job Analysis, Writing, Portfolio Management, Branding
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Colorado Boulder
Launching Your Music Career
Skills you'll gain: Business Modeling, Business Strategy, Business Planning, Recruitment, Music Performance, Event Management, Portfolio Management, Business Management, Entrepreneurship, Performing Arts, Recruitment Strategies, Professional Networking, Relationship Building, Value Propositions, Growth Strategies, Marketing Strategies, Branding, Target Market
Intermediate · Course · 1 - 3 Months
Banco Interamericano de Desarrollo
Mulheres líderes: potencialize habilidades para a mudança
Skills you'll gain: Empowerment, Personal Development, Emotional Intelligence, Resilience, Communication, Branding, Professional Networking, Professional Development, Mentorship, Assertiveness, Leadership, Self-Awareness, Relationship Building
Beginner · Course · 1 - 3 Months
Status: Free
Coursera Project Network
Introdução a Mapas de Relação com Kumu
Skills you'll gain: Interactive Data Visualization, Data Mapping, Network Analysis, Information Architecture
4.4
Rating, 4.4 out of 5 stars
7 reviews
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
Fundação Instituto de Administração
Marketing Science e Estratégia de Marketing
Skills you'll gain: Strategic Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Data-Driven Decision-Making, Value Propositions, Market Data
Beginner · Course · 1 - 4 Weeks
Coursera Project Network
Machine Learning with PySpark: Recommender System
Skills you'll gain: PySpark, Data Pipelines, Data Processing, AI Personalization, Dimensionality Reduction, OpenAI, Pandas (Python Package), Data Transformation, Predictive Modeling, Unsupervised Learning, Applied Machine Learning, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours
The Chinese University of Hong Kong
La estrategia china
Skills you'll gain: Business Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis, Innovation
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Fundação Instituto de Administração
Fundos de Investimento
Skills you'll gain: Investments, Portfolio Management, Financial Services, Wealth Management, Financial Regulation, Capital Markets, Financial Market, Tax Management, Compliance Management
Beginner · Course · 1 - 4 Weeks
Status: New
University of Washington
Building Web Pages with HTML & CSS
Skills you'll gain: GitHub, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Version Control, Git (Version Control System), HTML and CSS, Web Design and Development, Web Development, Front-End Web Development, Web Content Accessibility Guidelines, Cloud Hosting, Debugging, Semantic Web, Web Analytics and SEO, Responsive Web Design
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Google Cloud
Building Resilient Streaming Analytics Systems on GCP em Português Brasileiro
Skills you'll gain: Data Pipelines, Real Time Data, Google Cloud Platform, Big Data, Data Processing, Advanced Analytics, SQL, Serverless Computing, Scalability
4.6
Rating, 4.6 out of 5 stars
8 reviews
Intermediate · Course · 1 - 3 Months
Status: Free
Coursera Project Network
إنشاء حساب بينترست واستغلاله في مشروعك التجاري
Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Business Marketing, Online Advertising, Target Market, User Accounts, Regional Sales
Beginner · Guided Project · Less Than 2 Hours