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E-commerce courses can help you learn how to launch, manage, and grow online businesses by exploring digital marketing, logistics, and customer experience.
The language used throughout the course, in both instruction and assessments.
E-commerce is the buying and selling of goods and services online—a fast-growing field reshaping how businesses reach customers. It combines elements of marketing, logistics, web development, and customer experience. Learning e-commerce can help you launch or grow a digital business, optimize online sales, and adapt to changing consumer behavior.
Top e-commerce courses include Digital Marketing and E-commerce from Google and Supply Chain Management for E-commerce from Starweaver. You can also find programs that cover online store setup, customer behavior, SEO, and payment systems—all relevant for launching or improving an e-commerce business.‎
E-commerce courses on Coursera are accessible to learners of all backgrounds:
Yes. Many e-commerce courses offer a free audit option. This allows you to watch video lessons and access readings at no cost. You’ll need to upgrade or apply for financial aid to earn a certificate or access graded assignments.‎
You’ll learn how to build and manage an online store, attract and retain customers, set up product pages, use marketing tools like email and social media, and analyze performance data. Some courses also introduce platforms like Shopify, WooCommerce, and Google Ads.‎