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    PPC Advertising Courses Online

    Master pay-per-click (PPC) advertising for digital marketing. Learn to create, manage, and optimize PPC campaigns on platforms like Google Ads.

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    Explore the PPC Advertising Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Integrated and Strategic Communication Campaigns

      Skills you'll gain: Strategic Communication, Communication Planning, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Brand Strategy, Campaign Management, Integrated Marketing Communications, Earned Media, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Advertising in the Age of Generative AI

      Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Marketing Psychology, Generative AI Agents, Digital Advertising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Creating Dashboards and Storytelling with Tableau

      Skills you'll gain: Data Storytelling, Data Presentation, Key Performance Indicators (KPIs), Dashboard, Interactive Data Visualization, Tableau Software, Data Visualization Software, Data Visualization, Storytelling, Performance Metric, Business Metrics, Storyboarding, Target Audience, Stakeholder Engagement, Drive Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1K reviews

      Beginner · Course · 1 - 4 Weeks

    • L

      Lund University

      Digital Business Models

      Skills you'll gain: Business Modeling, Digital Transformation, Innovation, Business Process, Software Development, Network Analysis, Business Strategy, E-Commerce, Market Share, Strategic Thinking, Value Propositions, Application Programming Interface (API)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      563 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Social Media Campaigns, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech

      4.7
      Rating, 4.7 out of 5 stars
      ·
      263 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      The Importance of Listening

      Skills you'll gain: Real Time Data, Social Media, Social Media Marketing, Big Data, Marketing Analytics, Crisis Management, Analytics, Content Strategy, Text Mining, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Foundations of Digital Marketing

      Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Presentation, Data Visualization, Analytics, Digital Marketing, Keyword Research, Apache Hadoop, Data-Driven Decision-Making, Digital Advertising, Return On Investment, Machine Learning Methods, Social Media Strategy, Marketing Automation, Predictive Modeling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      11 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Small Business Marketing Using YouTube

      Skills you'll gain: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Analytics Capstone

      Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Business Intelligence, Analytics, Peer Review, Data Analysis, Performance Measurement, Marketing Analytics, Business Planning, Business Strategy, Strategic Thinking, Strategic Planning, Key Performance Indicators (KPIs), Digital Advertising, Advertising

      4.5
      Rating, 4.5 out of 5 stars
      ·
      767 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Microsoft

      Microsoft Public Relations and Communications Associate

      Skills you'll gain: Media Relations, Marketing and Public Relations, Editing, Stakeholder Communications, Content Development and Management, Stakeholder Management, Public Relations, Integrated Marketing Communications, Internal Communications, Crisis Management, Communication Planning, Stakeholder Engagement, Content Creation, Target Audience, Marketing Communications, Corporate Communications, Writing and Editing, Content Management, Generative AI, Proofreading

      4.7
      Rating, 4.7 out of 5 stars
      ·
      113 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      W

      Wesleyan University

      Data Management and Visualization

      Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Research Reports, Exploratory Data Analysis, Python Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      937 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Salesforce Fundamentals

      Skills you'll gain: Salesforce, Data Quality, Data Modeling, Data Integration, Business Process Automation, Email Marketing, Data Security, Data Cleansing, Data Management, Process Design, User Accounts, Customer Relationship Management (CRM) Software, Customer Engagement, Dashboard, Customer Relationship Management, Business Reporting, Administration, Automation, Role-Based Access Control (RBAC), Cloud Computing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      257 reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular ppc advertising courses

    • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
    • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
    • Creating Dashboards and Storytelling with Tableau: University of California, Davis
    • Digital Business Models: Lund University
    • Unilever Digital Marketing Analyst: Unilever
    • The Importance of Listening: Northwestern University
    • Foundations of Digital Marketing: University of Maryland, College Park
    • Small Business Marketing Using YouTube: Coursera Project Network
    • Business Analytics Capstone: University of Pennsylvania
    • Microsoft Public Relations and Communications Associate: Microsoft

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