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    • Branding

    Branding Courses

    Branding courses can help you learn how to develop a brand identity, communicate value, and create lasting impressions that resonate with your audience.

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    Find the Best Branding Course for Your Goals

    • K

      Kennesaw State University

      Creating a Differential Competitive Advantage -Jagdish Sheth

      Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Brand Awareness, Digital Advertising, Brand Loyalty, Product Marketing, Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Value Propositions, MarTech, Growth Strategies, Advertising, Marketing Communications

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      U

      UBITS

      Gestión de marca y producto en el punto de venta

      Skills you'll gain: Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Value Propositions, Customer experience strategy (CX), Cross Selling, Merchandising, Customer Insights, Product Demonstration, Customer Engagement, Consumer Behaviour, Brand Management, Digital Marketing

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Crea tu presencia en redes sociales para tu negocio en Canva

      Skills you'll gain: Social Media, Content Creation, Target Audience, Social Media Marketing, Social Media Strategy, Content Strategy, Goal Setting, Marketing Materials, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of Michigan

      إدارة المواهب

      Skills you'll gain: Performance Appraisal, Talent Management, Recruitment Strategies, Workforce Development, Employee Training, Recruitment, Constructive Feedback, Succession Planning, Human Resource Strategy, Talent Pipelining, Employee Performance Management, Performance Management, Leadership Development, Talent Acquisition, Employee Engagement, Branding

      4.9
      Rating, 4.9 out of 5 stars
      ·
      32 reviews

      Mixed · Course · 1 - 4 Weeks

    • I

      IE Business School

      The "What" of the Marketing Strategy

      Skills you'll gain: Marketing Effectiveness, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications

      Beginner · Course · 1 - 4 Weeks

    • G

      GRAMMY GO

      Strategies for Audience Growth and Promoting Music Brands

      Skills you'll gain: Marketing Budgets, Digital Media Strategy, Content Strategy, Promotional Strategies, Marketing Analytics, Customer Engagement, Content Marketing, Brand Awareness, Marketing Strategies, Trend Analysis, Brand Strategy, Social Media Marketing, Target Audience, Social Media Strategy, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Return On Investment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Advertise and grow your business on Facebook with Canva

      Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Digital Advertising

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Construya estrategicamente su red en LinkedIn

      Skills you'll gain: Professional Networking, LinkedIn, Content Creation, Professional Development, Relationship Building, Social Media, Branding, Social Media Strategy

      4.4
      Rating, 4.4 out of 5 stars
      ·
      20 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      U

      University of California, Santa Cruz

      GetVirtual: How to Launch Your Online Business

      Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Branding, Customer Relationship Management

      3.9
      Rating, 3.9 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      Starweaver

      Effective Corporate Communication: Principles & Evolution

      Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Business Communication, Stakeholder Engagement, Intercultural Competence, Public Relations, Corporate Strategy, Cultural Diversity, Communication Strategies, Business Ethics, Crisis Management, Digital Communications, Drive Engagement, Employee Engagement, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      28 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Instructor Network

      Navigating Business Careers: Networks, Teams, Expertise

      Skills you'll gain: Leadership Development, Collaboration, Professional Networking, Leadership and Management, Teamwork, Professional Development, Business Leadership, Relationship Building, Branding, Business Planning, Goal Setting, Communication

      Intermediate · Course · 1 - 4 Weeks

    • F

      Fundação Instituto de Administração

      Fundamentos de Negócios

      Skills you'll gain: Business Strategy, Business Management, Finance, Business, People Management, Corporate Finance, Organizational Structure, Financial Management, Organizational Strategy, Leadership and Management, Marketing, Marketing Strategy and Techniques, Go To Market Strategy, Branding, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to branding

    branding: the creative journey
    branding and customer experience
    branding for differential advantage with jagdish sheth
    personal branding
    personal branding: stand out and succeed
    relación entre branding y marketing
    storytelling in branding and content marketing
    introduction to personal branding
    1…192021…25

    In summary, here are 10 of our most popular branding courses

    • Creating a Differential Competitive Advantage -Jagdish Sheth: Kennesaw State University
    • Gestión de marca y producto en el punto de venta: UBITS
    • Crea tu presencia en redes sociales para tu negocio en Canva: Coursera Project Network
    • إدارة المواهب : University of Michigan
    • The "What" of the Marketing Strategy: IE Business School
    • Strategies for Audience Growth and Promoting Music Brands: GRAMMY GO
    • Advertise and grow your business on Facebook with Canva: Coursera Project Network
    • Construya estrategicamente su red en LinkedIn: Coursera Project Network
    • GetVirtual: How to Launch Your Online Business: University of California, Santa Cruz
    • Effective Corporate Communication: Principles & Evolution: Starweaver

    Why Learn Branding?

    Branding is the strategic process of defining how a product, service, or organization is perceived. It involves shaping visuals, messaging, and tone to build recognition and trust. Learning branding can help you create meaningful connections with customers, differentiate offerings in competitive markets, and drive long-term business growth.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Branding

    Coursera’s Branding courses provide essential skills for building and maintaining a strong brand identity:

    • Strategies for developing a unique brand voice and visual style
    • Techniques for effective brand communication across various media
    • Understanding of how to build brand loyalty and customer engagement
    • Insights into brand audits and continuous improvement processes
    • Skills for leveraging social media and digital platforms for brand enhancement
    • Methods for crisis management and maintaining brand integrity‎

    Branding courses on Coursera are accessible to learners at all levels:

    • Beginners can start with introductory courses to learn the basics of branding concepts and practices.
    • Intermediate learners can focus on enhancing specific branding skills such as digital branding or consumer psychology.
    • Advanced professionals can engage with complex topics like global branding strategies and brand innovation.‎

    Coursera offers several credential options for learners completing Branding courses:

    • Professional certificates that demonstrate your ability to craft and manage a brand
    • Specializations that focus on areas such as personal branding, corporate branding, or sustainable branding
    • Certificates that can help you stand out to employers by showcasing your specialized skills in branding‎

    Skills in branding are crucial for a variety of roles within marketing and communications:

    • Brand Strategist, planning and executing branding initiatives
    • Creative Director, leading the creative vision for branding campaigns
    • Marketing Executive, integrating branding strategies with marketing goals
    • Brand Ambassador, representing and promoting a brand to the public
    • Content Creator, developing content that aligns with and enhances the brand’s identity‎

    Looking to enhance your team's branding skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our branding training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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