• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Seo

    SEO Courses

    SEO courses can help you learn how to optimize websites and content to improve visibility in search engines and attract more organic traffic.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn a university-issued career credential in a flexible, interactive format.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best SEO Course for Your Goals

    • C

      Coursera Project Network

      Brand Marketing and SEO Tools using Wix

      Skills you'll gain: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Social Media, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      355 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Getting Started in Google Analytics

      Skills you'll gain: Google Analytics, Web Analytics, Content Performance Analysis, Marketing Analytics, Dashboard, User Accounts

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.5K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      Generative AI for Keyword Research

      Skills you'll gain: Keyword Research, Generative AI, Search Engine Optimization, Marketing Automation, Web Analytics and SEO, Prompt Engineering, Business Process Automation, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Mastering SEO with Jasper: Ranking and Optimization

      Skills you'll gain: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Online Advertising, Drive Engagement, Generative AI

      3.7
      Rating, 3.7 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Advanced Content and Social Tactics to Optimize SEO

      Skills you'll gain: Content Creation, Social Media Strategy, Search Engine Optimization, Content Marketing, Web Analytics and SEO, Content Strategy, Social Media Marketing, Keyword Research, Target Audience, Brand Awareness, Influencing, Relationship Building

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to Optimize Your Instagram Account

      Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Account Strategy, Brand Awareness

      4.2
      Rating, 4.2 out of 5 stars
      ·
      323 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

      Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Web Content, Productivity Software, Brand Awareness, Marketing Automation, Generative AI

      3.9
      Rating, 3.9 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Optimizing a Website for Google Search

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Client Services, Content Strategy, Competitive Analysis, Google Analytics, Forecasting, Digital Marketing, Expectation Management, Content Marketing, Key Performance Indicators (KPIs), Performance Reporting, Internal Auditing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Simplilearn

      Search Engine Optimization

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a Google Ads Search Campaign

      Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Budget Management, Marketing Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      703 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Build a Full Website using WordPress

      Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Blogs, Content Development and Management, Social Media

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Google SEO Capstone Project

      Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Competitive Analysis, Peer Review, Presentations, Content Strategy, Digital Marketing, Proposal Writing, Client Services, Technical Consulting, Performance Metric

      4.7
      Rating, 4.7 out of 5 stars
      ·
      475 reviews

      Intermediate · Course · 1 - 4 Weeks

    Searches related to seo

    seo training
    seo optimization
    seo fundamentals
    google seo fundamentals
    google seo
    free seo
    search engine optimization (seo)
    increase seo traffic with wordpress
    1234…15

    In summary, here are 10 of our most popular seo courses

    • Brand Marketing and SEO Tools using Wix: Coursera Project Network
    • Getting Started in Google Analytics: Coursera Project Network
    • Generative AI for Keyword Research: Coursera Instructor Network
    • Mastering SEO with Jasper: Ranking and Optimization: Coursera Instructor Network
    • Advanced Content and Social Tactics to Optimize SEO: University of California, Davis
    • How to Optimize Your Instagram Account : Coursera Project Network
    • AI-Enhanced Copywriting: SurferSEO, Upword and Anyword: Coursera Instructor Network
    • Optimizing a Website for Google Search: University of California, Davis
    • Search Engine Optimization: Simplilearn
    • Create a Google Ads Search Campaign: Coursera Project Network

    Why Learn SEO?

    Search engine optimization (SEO) is the practice of improving how content ranks in search results through keyword strategy, technical setup, and user experience. It’s essential for digital marketing, content strategy, and online business growth. Learning SEO can help you increase discoverability, connect with your target audience, and drive sustainable web traffic.

    Skills you can learn in Software Development

    Programming Language (34)
    Google (25)
    Computer Program (21)
    Software Testing (21)
    Web (19)
    Google Cloud Platform (18)
    Application Programming Interfaces (17)
    Data Structure (16)
    Problem Solving (14)
    Object-oriented Programming (13)
    Kubernetes (10)
    List & Label (10)

    Frequently Asked Questions about Seo

    Top courses include Search Engine Optimization (SEO) from UC Davis and Google SEO Fundamentals also from UC Davis. These courses cover on-page SEO, technical SEO, content strategy, and link-building techniques to improve site rankings.‎

    Yes. Many SEO courses offer a free audit option, which allows learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You’ll learn how search engines work, how to research keywords, optimize content and site structure, build backlinks, and measure SEO performance using tools like Google Analytics and Search Console. Courses also explore SEO best practices and common pitfalls.‎

    Not at all. Many beginner-friendly SEO courses on Coursera are designed for marketers, content creators, and small business owners with no technical experience. There are also more advanced courses for those who want to dive deeper into analytics or technical optimization.‎

    Yes. SEO is a critical skill in digital marketing, content strategy, and e-commerce. Coursera courses can help you develop job-ready SEO skills, earn a certificate to strengthen your resume, and make an immediate impact in growing online visibility and engagement.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok