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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • U

      University of Michigan

      Inspiring and Motivating Individuals

      Skills you'll gain: Team Motivation, Employee Engagement, Team Management, Team Building, Organizational Leadership, Goal Setting, Visionary, Leadership, Cultural Diversity, Constructive Feedback, Performance Appraisal, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      Universiteit Leiden

      International Law in Action: the Arbitration of International Disputes

      Skills you'll gain: Arbitration, Diplomacy, Legal Strategy, International Relations, Conflict Management, Legal Hearings, Case Law

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Virginia

      Foundations of Business Strategy

      Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Strategic Decision-Making, Market Analysis, Analysis, Business Economics, Value Propositions

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      California Institute of the Arts

      Visual Elements of User Interface Design

      Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, Web Design, Design Elements And Principles, Human Computer Interaction, Responsive Web Design, Typography, UI Components, Information Architecture, Interaction Design, User Experience Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      U

      University of Amsterdam

      Introduction to Communication Science

      Skills you'll gain: Culture, Interpersonal Communications, Media and Communications, Liberal Arts, Social Studies, Research, Ancient History, Anthropology, European History, Qualitative Research, Research Methodologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.9K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      S

      Sciences Po

      Politics and Economics of International Energy

      Skills you'll gain: Energy and Utilities, International Relations, Economic Development, Natural Resource Management, Environmental Policy, Economics, Political Sciences, Market Dynamics, Environment, Supply And Demand, Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.9K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Google

      Make the Sale: Build, Launch, and Manage E-commerce Stores

      Skills you'll gain: Order Fulfillment, E-Commerce, Order Processing, Campaign Management, Digital Advertising, Google Ads, Retail Management, Customer Engagement, Marketing Strategies, Market Research, Web Analytics, Trend Analysis, Customer experience strategy (CX), Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of Geneva

      Children's Human Rights - An Interdisciplinary Introduction

      Skills you'll gain: Child Welfare, Pediatrics, Social Justice, Human Development, Disabilities, Health Disparities, Child Development, Working With Children, Social Sciences, Child Health, Law, Regulation, and Compliance, International Relations, Social Work, Cultural Diversity, Legal Proceedings, Anthropology, Family Law, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      I

      IBM

      IBM UI/UX Designer

      Skills you'll gain: User Story, UI/UX Research, Information Architecture, Wireframing, User Experience, Agile Software Development, User Centered Design, Agile Methodology, Usability, Kanban Principles, Backlogs, Usability Testing, Design Thinking, User Flows, User Experience Design, Prototyping, Sprint Retrospectives, Agile Project Management, Interaction Design, User Interface (UI) Design

      4.9
      Rating, 4.9 out of 5 stars
      ·
      2.4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • S

      Salesforce

      Salesforce Sales Operations

      Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Sales Enablement, Customer Relationship Management, Product Knowledge, B2B Sales, Campaign Management, Data Visualization

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      How to increase engagement to Instagram Business profile

      Skills you'll gain: Instagram, Target Audience, Social Media Marketing, Social Media, Customer Engagement, Business Marketing, Storytelling, Drive Engagement, Market Research, Social Media Strategy

      2.9
      Rating, 2.9 out of 5 stars
      ·
      65 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Marketing Automation with AI and HubSpot: Plan to Execution

      Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, ChatGPT, Dashboard, MarTech, Generative AI Agents, Email Marketing, Marketing Strategies, Workflow Management, Campaign Management, Marketing Analytics, Customer Engagement, Data-Driven Decision-Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      8 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

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    1…252627…365

    In summary, here are 10 of our most popular social media marketing courses

    • Inspiring and Motivating Individuals: University of Michigan
    • International Law in Action: the Arbitration of International Disputes: Universiteit Leiden
    • Foundations of Business Strategy: University of Virginia
    • Visual Elements of User Interface Design: California Institute of the Arts
    • Introduction to Communication Science: University of Amsterdam
    • Politics and Economics of International Energy: Sciences Po
    • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
    • Children's Human Rights - An Interdisciplinary Introduction: University of Geneva
    • IBM UI/UX Designer: IBM
    • Salesforce Sales Operations: Salesforce

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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