• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Project Network

      Draw an interactive wireframe in Mockplus

      Skills you'll gain: Wireframing, Mockups, Usability, User Interface (UI), User Flows, Interaction Design, Prototyping, Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      14 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Creating Infographics with GenAI for Marketing

      Skills you'll gain: Infographics, Data Visualization, Target Audience, Design Elements And Principles, Data Storytelling, Content Creation, Strategic Communication, Generative AI, Communication, ChatGPT, Artificial Intelligence

      4.4
      Rating, 4.4 out of 5 stars
      ·
      22 reviews

      Intermediate · Course · 1 - 4 Weeks

    • P

      Packt

      Cold Calling & Prospecting

      Skills you'll gain: Cold Calling, Sales Pipelines, Sales Prospecting, Overcoming Objections, Telephone Skills, Sales Presentation, Closing (Sales), Prospecting and Qualification, Setting Appointments, Sales Process, Selling Techniques, Sales Strategy, Value Propositions, Communication

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Supervised Text Classification for Marketing Analytics

      Skills you'll gain: Supervised Learning, Deep Learning, Tensorflow, Scikit Learn (Machine Learning Library), Python Programming, Machine Learning, Performance Metric, Marketing Analytics, Natural Language Processing, Marketing, Text Mining, Performance Analysis, Artificial Neural Networks

      Build toward a degree

      3.1
      Rating, 3.1 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      Security Operations

      Skills you'll gain: Computer Security Incident Management, Security Management, Intrusion Detection and Prevention, Incident Management, Patch Management, Disaster Recovery, Security Strategy, Vulnerability Management, Operational Risk, Business Continuity, Security Information and Event Management (SIEM), Threat Modeling, Safety and Security, Enterprise Security, Security Controls, Change Management, Asset Protection, Data Security, System Monitoring, Vulnerability Assessments

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Content Strategy

      Skills you'll gain: Content Strategy, Content Performance Analysis, Content Marketing, Content Development and Management, Web Content, Marketing Strategies, Content Creation, Digital Content, Social Media Marketing, Email Marketing, Key Performance Indicators (KPIs), Search Engine Optimization, Online Advertising, Pay Per Click Advertising, Digital Advertising, Copywriting, Business-To-Consumer, Target Audience, Customer Engagement, B2B Sales

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Diseña imprimibles para cursos en línea usando Canva

      Skills you'll gain: Canva (Software), Marketing Design, Design, Typography, Graphic Design, Color Theory, Graphic and Visual Design, Marketing Materials, Creative Design, Design Elements And Principles

      4.6
      Rating, 4.6 out of 5 stars
      ·
      23 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Income Features in ProfitBooks

      Skills you'll gain: Order Management, Sales Management, Accounting Software, Accounts Receivable, Customer Relationship Management, Financial Reporting, Small Business Accounting, Inventory Management System, Billing & Invoicing, Sales, Estimation, Accounting, Finance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      How to Analyze Tweet Engagement with Twitter Analytics

      Skills you'll gain: Social Media Marketing, Key Performance Indicators (KPIs), Social Media, Online Advertising, Advertising, Drive Engagement, Performance Metric, Digital Marketing, Customer Engagement, Analysis, Market Analysis, Marketing Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      M

      Michigan State University

      How to Jumpstart Your Hidden Creative Genius

      Skills you'll gain: Brainstorming, Creative Thinking, Creativity, Ideation, Design Thinking, Innovation, Problem Solving, Cognitive flexibility, Open Mindset, Self-Awareness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      L

      Lund University

      1.5° Lifestyles: Mainstreaming Everyday Sustainability

      Skills you'll gain: Environmental Issue, Socioeconomics, Environmental Science, Environment and Resource Management, Systems Thinking, Sustainability Reporting, Social Justice, Environmental Policy, Community Development, Consumer Behaviour, Overcoming Obstacles, Economics, Education and Training, Nutrition and Diet, Critical Thinking

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Create Organizational Templates in Trello

      Skills you'll gain: Organizational Structure, Organizational Skills, Collaborative Software, Editing, Project Management Software, Workflow Management, Team Management, Project Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      15 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…275276277…394

    In summary, here are 10 of our most popular social media marketing courses

    • Draw an interactive wireframe in Mockplus: Coursera Project Network
    • Creating Infographics with GenAI for Marketing: Coursera Instructor Network
    • Cold Calling & Prospecting: Packt
    • Supervised Text Classification for Marketing Analytics: University of Colorado Boulder
    • Security Operations: Packt
    • Content Strategy: Simplilearn
    • Diseña imprimibles para cursos en línea usando Canva: Coursera Project Network
    • Income Features in ProfitBooks: Coursera Project Network
    • How to Analyze Tweet Engagement with Twitter Analytics: Coursera Project Network
    • How to Jumpstart Your Hidden Creative Genius: Michigan State University

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok