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    • Marketing Management

    Marketing Management Courses Online

    Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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    Explore the Marketing Management Course Catalog

    • U

      University of Virginia

      Artificial Intelligence in Marketing

      Skills you'll gain: Marketing Strategies, Digital Transformation, Marketing, Marketing Analytics, Data-Driven Decision-Making, Artificial Intelligence, Algorithms, Business Strategy, Competitive Analysis, Network Analysis, Customer experience improvement, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      289 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IESE Business School

      Foundations of Management

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Marketing Strategies, Income Statement, Strategic Marketing, Marketing, Accounting, Organizational Leadership, Brand Management, Brand Marketing, Financial Accounting, People Management, Operational Analysis, Team Management, Working Capital, Balance Sheet, Team Building, Financial Analysis, Business Analysis, Organizational Effectiveness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IBM

      IBM AI Developer

      Skills you'll gain: Prompt Engineering, HTML and CSS, Software Development Life Cycle, Software Architecture, Large Language Modeling, Unit Testing, Generative AI, Artificial Intelligence, Software Design, ChatGPT, Jupyter, Scrum (Software Development), Software Engineering, Agile Methodology, Bootstrap (Front-End Framework), Web Design, Application Deployment, Automation, Interviewing Skills, Professional Networking

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      69K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Columbia University

      Construction Management

      Skills you'll gain: Project Schedules, Construction Management, Construction Estimating, Project Finance, Cost Estimation, Punch Work, Project Risk Management, Bidding, Building Information Modeling, Scheduling, Cost Control, Environment Health And Safety, Project Closure, Lean Methodologies, Real Estate, Cash Flows, Construction, Business Transformation, Innovation, Architecture and Construction

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New AI skills
      New AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Rmarkdown, Interactive Data Visualization, Interviewing Skills, Data Cleansing, Data Validation, Professional Networking, Ggplot2, Tableau Software, Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, Stakeholder Communications, Dashboard, Sampling (Statistics)

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      168K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New AI skills
      New AI skills
      G

      Google

      Google Cybersecurity

      Skills you'll gain: Threat Modeling, Network Security, Threat Management, Incident Response, Vulnerability Management, Computer Security Incident Management, Hardening, Intrusion Detection and Prevention, Cyber Threat Intelligence, Cyber Attacks, Cybersecurity, Network Protocols, Professional Networking, Vulnerability Assessments, Bash (Scripting Language), Operating Systems, Security Controls, Debugging, Interviewing Skills, Python Programming

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      51K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • U

      University of Maryland, College Park

      Product Ideation, Design, and Management

      Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Corporate Finance, Target Market, Market Opportunities, Ideation, Product Improvement

      4.5
      Rating, 4.5 out of 5 stars
      ·
      683 reviews

      Beginner · Specialization · 3 - 6 Months

    • R

      Rutgers the State University of New Jersey

      Supply Chain Management

      Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Lean Manufacturing, Demand Planning, Procurement, Supplier Relationship Management, Forecasting, Process Improvement, Supplier Management, Operations Management, Customer Demand Planning, Purchasing, Production Process, Supply Management, Operational Efficiency, Warehouse Management, Supply Chain Planning, Inventory and Warehousing, Inventory Management System, Transportation, Supply Chain, and Logistics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • V

      Vanderbilt University

      ChatGPT for Project Management - Leveraging AI for Success

      Skills you'll gain: Prompt Engineering, ChatGPT, Large Language Modeling, Productivity, Project Planning, Generative AI, Risk Analysis, Milestones (Project Management), Timelines, Project Risk Management, Performance Metric, Project Schedules, Project Management, Artificial Intelligence, Organizational Skills, Project Implementation, Key Performance Indicators (KPIs), Project Documentation, Taking Meeting Minutes, Work Breakdown Structure

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.9K reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      University of Minnesota

      Human Resource Management: HR for People Managers

      Skills you'll gain: Performance Management, Performance Appraisal, Employee Performance Management, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Recruitment Strategies, Human Capital, Compensation Analysis, Talent Acquisition, Human Resources Management and Planning, People Management, Job Analysis, Payroll

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Geneva

      Investment Management

      Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Investment Management, Financial Market, Business Risk Management, Capital Markets, Risk Analysis, Asset Management, Performance Measurement, Investments, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Equities, Finance, Performance Analysis, Financial Policy, FinTech, Business Ethics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Davis

      Search Engine Optimization (SEO)

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Creation, Social Media Strategy, Competitive Analysis, Target Audience, Client Services, Content Marketing, Peer Review, Social Media Marketing, Consumer Behaviour, Google Analytics, Presentations, Marketing, Forecasting, Digital Marketing, Expectation Management, Content Strategy, User Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing management courses

    • Artificial Intelligence in Marketing: University of Virginia
    • Foundations of Management: IESE Business School
    • IBM AI Developer: IBM
    • Construction Management: Columbia University
    • Google Data Analytics: Google
    • Google Cybersecurity: Google
    • Product Ideation, Design, and Management: University of Maryland, College Park
    • Supply Chain Management: Rutgers the State University of New Jersey
    • ChatGPT for Project Management - Leveraging AI for Success: Vanderbilt University
    • Human Resource Management: HR for People Managers: University of Minnesota

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    Market (economics) (15)
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