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    Strategy Courses Online

    Explore business strategy for competitive advantage. Learn about market analysis, strategic positioning, and execution.

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    Explore the Strategy Course Catalog

    • I

      IESE Business School

      Strategy and Sustainability

      Skills you'll gain: Corporate Sustainability, Business Strategy, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Environmental Regulations, Environmental Issue, Business Leadership, Strategic Decision-Making, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      562 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Customer Value in Pricing Strategy

      Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Market Dynamics, Customer Demand Planning, Market Research, Behavioral Economics, Competitive Analysis, Decision Making, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      366 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Strategy II: Doing Business in The Global Economy

      Skills you'll gain: Business Strategy, International Relations, Strategic Decision-Making, Competitive Analysis, Growth Strategies, Mergers & Acquisitions, Cost Reduction, Market Opportunities, Risk Analysis, Analysis

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      144 reviews

      Beginner · Course · 1 - 3 Months

    • R

      Rutgers the State University of New Jersey

      Influencer Marketing Strategy

      Skills you'll gain: Social Media Campaigns, Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Digital Media Strategy, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Drive Engagement, Marketing Budgets, Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Content Creation, Presentations, Target Audience

      4.3
      Rating, 4.3 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      EIT Digital

      Marketing Strategy for Entrepreneurs

      Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Growth Strategies, Market Research, Sales Prospecting, New Business Development, Business Development, A/B Testing, Digital Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      155 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Starweaver

      Business Analysis: Key Definitions & Strategy Analysis

      Skills you'll gain: Process Analysis, Business Analysis, Risk Analysis, Business Process, Business Modeling, Business Process Improvement, Business Risk Management, Business Requirements, Business Strategies, Systems Analysis, Competitive Analysis, Business Strategy, Analysis, Organizational Strategy, Project Risk Management, Risk Management, Requirements Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      155 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      Ludwig-Maximilians-Universität München (LMU)

      Advanced Competitive Strategy

      Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Compliance Management, Competitive Analysis, Strategic Partnership, Product Strategy, New Business Development, Market Dynamics, Market Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      873 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Innovation Strategy: Developing Your Fintech strategy

      Skills you'll gain: FinTech, Digital Transformation, Innovation, Financial Services, Business Transformation, Technology Strategies, Banking, Business Strategy, Organizational Strategy, Information Technology, Business Technologies, Organizational Structure

      4.6
      Rating, 4.6 out of 5 stars
      ·
      276 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Customer-Centric IT Strategy

      Skills you'll gain: Information Technology, Business Strategy, Process Design, Design Thinking, Large Language Modeling, Cybersecurity, Business Modeling, Agile Methodology, Artificial Intelligence, Project Portfolio Management, Cost Benefit Analysis, Technical Communication, User Story

      4.6
      Rating, 4.6 out of 5 stars
      ·
      664 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Pricing Strategy Optimization

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Demand Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      903 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      A

      Adobe

      Social Media Content and Strategy

      Skills you'll gain: Social Media Content, Target Audience, Content Creation, Social Media Strategy, Content Performance Analysis, Social Media Marketing, Social Media Management, Customer Engagement, Content Strategy, Data Ethics, Branding, Multimedia, Scheduling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      136 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      How to Sell: An Overview of Fundamental Selling Techniques

      Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, Sales Presentation, Sales, Sales Process, Sales Prospecting, Lead Generation, Customer Relationship Building, Active Listening, Communication Strategies, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      206 reviews

      Beginner · Course · 1 - 4 Weeks

    Strategy learners also search

    Brand Strategy
    Competitive Strategy
    Pricing Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    1…567…212

    In summary, here are 10 of our most popular strategy courses

    • Strategy and Sustainability: IESE Business School
    • Customer Value in Pricing Strategy: University of Virginia
    • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
    • Influencer Marketing Strategy: Rutgers the State University of New Jersey
    • Marketing Strategy for Entrepreneurs: EIT Digital
    • Business Analysis: Key Definitions & Strategy Analysis: Starweaver
    • Advanced Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
    • Innovation Strategy: Developing Your Fintech strategy: Copenhagen Business School
    • Customer-Centric IT Strategy: University of Virginia
    • Pricing Strategy Optimization: University of Virginia

    Frequently Asked Questions about Strategy

    Strategy is a high-level plan or approach designed to achieve a specific goal or objective. In the context of business, strategy refers to the set of actions and decisions taken by an organization to achieve long-term competitiveness and success in the market. It involves analyzing the business environment, understanding the strengths and weaknesses of the organization, identifying opportunities and threats, and formulating a plan to leverage or mitigate them. A well-defined strategy provides a roadmap for allocating resources, making informed decisions, and gaining a competitive advantage in the industry.‎

    To excel in strategy, there are several key skills that you should aim to develop:

    1. Analytical thinking: Strategy involves analyzing complex information, identifying trends, and making data-driven decisions. Developing your analytical thinking skills will enable you to analyze business data, assess market dynamics, and identify opportunities and threats.

    2. Problem-solving: Strategy often revolves around solving complex business problems. Being able to identify problems, create innovative solutions, and evaluate their feasibility is crucial in developing effective strategies.

    3. Communication and persuasion: As a strategist, you need to articulate your ideas clearly and convincingly to various stakeholders. Developing strong communication and persuasion skills will help you present compelling arguments, gain support for your ideas, and lead successful strategy implementations.

    4. Financial literacy: Understanding financial concepts such as profitability, financial statements, and return on investment is essential in strategy. Being able to interpret financial data and assess the financial impact of different strategic decisions is crucial for making informed choices.

    5. Research and analysis: Conducting thorough research and analysis is fundamental in strategy formation. Developing skills in market research, competitive analysis, and industry trends will enable you to gather and interpret relevant data to inform strategic decisions.

    6. Creativity and innovation: Strategy often requires thinking outside the box to develop unique and competitive business approaches. Cultivating creativity and innovation skills will allow you to generate fresh ideas, explore new opportunities, and differentiate your strategic initiatives from competitors.

    7. Leadership and collaboration: Strategy implementation involves leading teams, collaborating with diverse stakeholders, and motivating others towards shared objectives. Enhancing your leadership and collaboration skills will help you effectively manage projects, influence team members, and drive strategic initiatives to success.

    Remember, continuous learning and staying updated on industry and market trends is essential to succeed in strategy. Consider exploring online courses, certifications, or workshops tailored to strategic management to further enhance your skills and knowledge.‎

    Jobs that require strategy skills often include:

    1. Business Analyst: Using strategic analysis to identify opportunities and develop plans for business improvement.

    2. Management Consultant: Helping organizations develop and implement strategies to achieve their goals.

    3. Project Manager: Utilizing strategic planning and execution skills to oversee and deliver successful projects.

    4. Marketing Strategist: Developing and implementing marketing strategies to drive growth and meet business objectives.

    5. Sales Manager: Creating sales strategies and leading teams to achieve revenue targets.

    6. Financial Analyst: Analyzing financial data and making strategic recommendations to guide investment and financial decision-making.

    7. Operations Manager: Strategizing and optimizing operational processes to improve efficiency and productivity.

    8. Entrepreneur: Applying strategic thinking to start and grow businesses.

    9. Product Manager: Developing strategic plans to launch and manage successful products in the market.

    10. Non-profit Manager: Creating and executing strategic plans to advance the mission of non-profit organizations.‎

    People who are analytical, strategic thinkers, and have a strong business acumen are best suited for studying Strategy. Additionally, individuals who enjoy problem-solving, critical thinking, and have a keen interest in understanding how organizations operate and make decisions will thrive in this field of study. Strategy requires individuals to have a long-term vision, the ability to analyze complex situations, and make informed decisions to achieve organizational goals.‎

    Some topics related to strategy that you can study include:

    1. Business Strategy: This involves studying various frameworks and models for developing and implementing strategies in organizations.

    2. Competitive Strategy: Focuses on analyzing and formulating strategies to gain a competitive advantage over rivals in the market.

    3. Marketing Strategy: Explores different approaches to effectively promote and sell products or services in the market.

    4. Digital Strategy: Involves developing strategies to leverage digital technologies for business growth and transformation.

    5. Innovation Strategy: Focuses on strategies and processes to foster innovation and creativity within organizations.

    6. International Business Strategy: Explores strategies for organizations to expand and operate in global markets.

    7. Operations Strategy: Involves developing strategies to optimize operational processes and improve overall efficiency.

    8. Risk Management Strategy: Focuses on identifying and mitigating potential risks and uncertainties in organizations.

    9. Organizational Strategy: Explores strategies to align and manage resources, structures, and culture within organizations.

    10. Financial Strategy: Involves developing financial plans and strategies to achieve business objectives and maximize shareholder value.‎

    Online Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Strategy is a high-level plan or approach designed to achieve a specific goal or objective. In the context of business, strategy refers to the set of actions and decisions taken by an organization to achieve long-term competitiveness and success in the market. It involves analyzing the business environment, understanding the strengths and weaknesses of the organization, identifying opportunities and threats, and formulating a plan to leverage or mitigate them. A well-defined strategy provides a roadmap for allocating resources, making informed decisions, and gaining a competitive advantage in the industry. skills. Choose from a wide range of Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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