• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Computational Thinking for Problem Solving

      Skills you'll gain: Computational Thinking, Algorithms, Pseudocode, Problem Solving, Python Programming, Data Structures, Computer Hardware, Computer Programming, Analysis, Debugging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Product Management: An Introduction

      Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, New Product Development, Value Propositions, Product Roadmaps, Stakeholder Management, Market Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Positive Psychology: Resilience Skills

      Skills you'll gain: Resilience, Optimism, Cognitive flexibility, Relationship Building, Self-Awareness, Adaptability, Stress Management, Mindfulness, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      D

      Duke University

      Renewable Energy and Green Building Entrepreneurship

      Skills you'll gain: Innovation, Entrepreneurship, Team Building, Business Modeling, Environmental Issue, Business Planning, New Business Development, Business Strategy, Corporate Sustainability, Business Development, Entrepreneurial Finance, Action Oriented, Environment and Resource Management, Stakeholder Engagement, Market Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Michigan

      Negociación exitosa: Estrategias y habilidades esenciales (en español)

      Skills you'll gain: Negotiation, Contract Negotiation, Arbitration, Mediation, Communication, Conflict Management, Persuasive Communication, Planning, Contract Management, Decision Making, Business Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      L

      Lund University

      AI & Law

      Skills you'll gain: Law, Regulation, and Compliance, Artificial Intelligence, Intellectual Property, Legal Proceedings, Labor Law, Legal Research, Innovation, Criminal Investigation and Forensics, Public Administration, Healthcare Industry Knowledge, Predictive Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      712 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      Lund University

      European Business Law

      Skills you'll gain: Intellectual Property, Legal Writing, Labor Law, Arbitration, Environmental Laws, Case Law, Legal Research, Tax Laws, Regulation and Legal Compliance, Law, Regulation, and Compliance, Commercial Laws, Legal Strategy, Business, International Relations, Compliance Management, Business Strategy, European History, Competitive Analysis, Regulatory Compliance, Business Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Automating Real-World Tasks with Python

      Skills you'll gain: Web Services, Scripting, Automation, Python Programming, Restful API, Application Programming Interface (API), JSON, System Monitoring, Image Analysis, Debugging, Maintainability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT Advanced Data Analysis

      Skills you'll gain: Prompt Engineering, Data Presentation, ChatGPT, Document Management, Artificial Intelligence, Microsoft Excel, Problem Solving, Data Analysis, Generative AI, Information Management, File Management, Creativity, Automation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      869 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      ESSEC Business School

      Réussir le Changement

      Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, Agile Project Management, Process Development, Leadership and Management, Industrial and Organizational Psychology, Stakeholder Management, Employee Training, Sociology, Leadership, Discussion Facilitation, Communication, Communication Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft AI Product Manager

      Skills you'll gain: Competitive Analysis, Market Research, User Story, Product Roadmaps, Competitive Intelligence, Usability, Persona Development, Product Development, Market Analysis, New Product Development, Product Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Business Research, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Strategy, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      173 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Marketing Psychology, Marketing Management, Peer Review, Supply Chain Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…545556…402

    In summary, here are 10 of our most popular social media marketing courses

    • Computational Thinking for Problem Solving: University of Pennsylvania
    • Product Management: An Introduction: IBM
    • Positive Psychology: Resilience Skills: University of Pennsylvania
    • Renewable Energy and Green Building Entrepreneurship: Duke University
    • Negociación exitosa: Estrategias y habilidades esenciales (en español): University of Michigan
    • AI & Law : Lund University
    • European Business Law: Lund University
    • Automating Real-World Tasks with Python: Google
    • ChatGPT Advanced Data Analysis: Vanderbilt University
    • Réussir le Changement: ESSEC Business School

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok