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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • U

      University of Rochester

      History of Rock, Part One

      Skills you'll gain: Music History, Music, Culture, World History, Instrumental Music, Music Theory, Electronic Media

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Google AR & VR

      VR and 360 Video Production

      Skills you'll gain: Virtual Reality, Post-Production, Photo/Video Production and Technology, Video Production, Video Editing, Augmented and Virtual Reality (AR/VR), Videography, Media Production, Content Creation, Editing, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      890 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Lausanne

      Doping : Sports, Organizations and Sciences

      Skills you'll gain: Laboratory Testing, Biochemistry, Pharmacology, Culture, Social Sciences, Sociology, Arbitration, Cultural Diversity, Law, Regulation, and Compliance, Ethical Standards And Conduct, Governance, Behavioral Economics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      364 reviews

      Mixed · Course · 1 - 4 Weeks

    • E

      Erasmus University Rotterdam

      Serious Gaming

      Skills you'll gain: Game Design, Persuasive Communication, Education and Training, Culture, Augmented and Virtual Reality (AR/VR), Research, Simulations, Psychology, Emerging Technologies, Social Sciences

      4.6
      Rating, 4.6 out of 5 stars
      ·
      369 reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Maryland, College Park

      The Cycle: Management of Successful Arts and Cultural Organizations

      Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Event Management, Governance, Stakeholder Engagement, Business Planning, Marketing, Strategic Marketing, Business Strategies, Growth Strategies, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      726 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides

      Skills you'll gain: Presentations, Public Speaking, Microsoft PowerPoint, Verbal Communication Skills, Communication, Storytelling, Constructive Feedback, Concision, Drive Engagement, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      428 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

      Skills you'll gain: Revenue Management, Forecasting, Budgeting, Hospitality, Financial Forecasting, Hotel Operations, Strategic Marketing, Target Market, Market Dynamics, Consumer Behaviour, Competitive Analysis, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Trademark Law

      Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Registration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      267 reviews

      Mixed · Course · 1 - 4 Weeks

    • S

      Shanghai Jiao Tong University

      Training and Practicing in English Public Speaking

      Skills you'll gain: Public Speaking, Active Listening, English Language, Verbal Communication Skills, Communication, Critical Thinking, Creative Thinking, Stress Management, Adaptability, Self-Awareness

      4.6
      Rating, 4.6 out of 5 stars
      ·
      286 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Qualitative Research

      Skills you'll gain: Focus Group, Qualitative Research, Discussion Facilitation, Survey Creation, Market Research, Research, Research Reports, Recruitment, Research Methodologies, Interviewing Skills, Recruitment Strategies, Report Writing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      458 reviews

      Intermediate · Course · 1 - 4 Weeks

    • E

      Erasmus University Rotterdam

      Local Economic Development

      Skills you'll gain: Economic Development, Community Development, Entrepreneurship, Project Design, Global Marketing, Socioeconomics, International Relations, Business Development, New Business Development, Innovation, Public Policies, Policy Development, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      380 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Negotiation skills: Negotiate and resolve conflict

      Skills you'll gain: Conflict Management, Negotiation, Intercultural Competence, Stakeholder Management, Leadership, Leadership and Management, Organizational Leadership, Emotional Intelligence, Cultural Diversity, Self-Awareness, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      773 reviews

      Beginner · Course · 1 - 3 Months

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    1…787980…372

    In summary, here are 10 of our most popular social media marketing courses

    • History of Rock, Part One: University of Rochester
    • VR and 360 Video Production: Google AR & VR
    • Doping : Sports, Organizations and Sciences: University of Lausanne
    • Serious Gaming: Erasmus University Rotterdam
    • The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park
    • Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides: University of Washington
    • The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy: ESSEC Business School
    • Trademark Law: University of Pennsylvania
    • Training and Practicing in English Public Speaking: Shanghai Jiao Tong University
    • Qualitative Research: University of California, Davis

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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