What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

Coursera Project Network
Validating Your Startup Idea with MVP Experiment Canvas
Skills you'll gain: Target Market, Customer Analysis, Market Opportunities, Entrepreneurship, Value Propositions, Performance Measurement, Risk Analysis, Strategic Decision-Making, Business Modeling, Feasibility Studies, Data-Driven Decision-Making, New Product Development, Business Strategy, Product Development, Product Management, FinTech
Intermediate · Guided Project · Less Than 2 Hours
IE Business School
The "Who" of the Marketing Strategy:Segmentation & Targeting
Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Colorado Boulder
Forming, Funding, and Launching a Technology Startup Company
Skills you'll gain: Entrepreneurial Finance, Business Planning, Financial Statements, Growth Strategies, Business Ethics, Intellectual Property, Entrepreneurship, Financial Modeling, Income Statement, Legal Risk, Business Strategies, Business Modeling, Cash Flows, Business Development, New Business Development, Risk Analysis, Financial Planning, Fundraising, Commercial Laws, Presentations
Build toward a degree
Beginner · Course · 1 - 3 Months
Status: Free Trial
University of Maryland, College Park
Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs
Skills you'll gain: Innovation, Internal Auditing, Internal Communications, Corporate Strategy, Overcoming Objections, Organizational Strategy, Organizational Structure, Organizational Change, Business Strategies, Entrepreneurship, Culture Transformation, Auditing, New Business Development
4.1
Rating, 4.1 out of 5 stars
28 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Intellectual Property for Entrepreneurs
Skills you'll gain: Intellectual Property, Entrepreneurship, Business Planning, Business Strategy, Innovation, Regulation and Legal Compliance, Legal Strategy, Legal Risk, Commercialization, Registration
4.8
Rating, 4.8 out of 5 stars
76 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Financing and Profiting from Innovation for Corporate Entrepreneurs
Skills you'll gain: Entrepreneurial Finance, Business Valuation, Proposal Development, Corporate Finance, Financial Modeling, Financial Statements, Corporate Accounting, Project Finance, Business Metrics, Return On Investment, Financial Management, Financial Analysis, Cash Flows, Presentations, Innovation
4.6
Rating, 4.6 out of 5 stars
46 reviews
Beginner · Course · 1 - 4 Weeks
Pontificia Universidad Católica de Chile
Transferencia tecnológica: De la investigación al mercado.
Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, Technical Management, New Product Development, Innovation, Entrepreneurship, Market Analysis, Regulatory Requirements
4.8
Rating, 4.8 out of 5 stars
733 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Building the Business Model for Corporate Entrepreneurs
Skills you'll gain: Business Modeling, Customer Analysis, Business Strategy, Entrepreneurship, Customer Insights, Value Propositions, New Product Development, Target Market, Business Development, Customer Relationship Management, Innovation, Product Strategy, Market Dynamics, Interviewing Skills
4.6
Rating, 4.6 out of 5 stars
81 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Developing the Opportunity for Corporate Entrepreneurs
Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, Corporate Strategy, New Business Development, Business Strategies, Value Propositions, Initiative and Leadership, Competitive Analysis, Market Analysis, Decision Making
4.4
Rating, 4.4 out of 5 stars
92 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
EIT Digital
Marketing Strategy for Entrepreneurs
Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Growth Strategies, Market Research, Sales Prospecting, New Business Development, Business Development, A/B Testing, Digital Marketing
4.4
Rating, 4.4 out of 5 stars
155 reviews
Intermediate · Course · 1 - 3 Months
Status: Free Trial
Emory University
Marketing Channel Incentives
Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Price Negotiation, Revenue Management, Strategic Thinking, Risk Mitigation, Business Risk Management, Business Relationship Management, Decision Making
4.6
Rating, 4.6 out of 5 stars
10 reviews
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
École Polytechnique
Digital Business - Capstone project
Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Process Analysis, Performance Analysis, Business Metrics, Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Planning, Market Analysis, Business Research, Business Strategy, Strategic Decision-Making, Business Consulting, Innovation, Strategic Thinking, Change Management, Telecommunications
4.9
Rating, 4.9 out of 5 stars
8 reviews
Intermediate · Course · 1 - 4 Weeks