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    • Marketing Automation

    Marketing Automation Courses Online

    Master marketing automation for efficient campaign management. Learn to use tools and strategies to automate marketing processes and improve ROI.

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    Explore the Marketing Automation Course Catalog

    • I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      319 reviews

      Beginner · Course · 1 - 3 Months

    • N

      Northwestern University

      Social Media Marketing

      Skills you'll gain: Blogs, Social Media Marketing, Integrated Marketing Communications, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Business Marketing, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Marketing, Target Audience, Social Media, Social Media Campaigns, Budgeting, Digital Transformation, Big Data, Marketing Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      Illinois Tech

      Digital Marketing

      Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      37 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Business Marketing Brand Kit Using Canva

      Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Graphic Design, Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      917 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      Introduction to Selenium

      Skills you'll gain: Selenium (Software), Test Automation, Debugging, Scripting, Automation, Web Scraping, Software Testing, Test Case, Browser Compatibility, Cascading Style Sheets (CSS)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Marketing in a Digital World

      Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Advertising, Digital Transformation, E-Commerce, Price Negotiation, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Instructor Network

      Marketing Analytics: Data Predictions and Dashboards

      Skills you'll gain: Marketing Analytics, Dashboard, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills

      3.8
      Rating, 3.8 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Prompt Engineering Generative AI for Marketing & Advertising

      Skills you'll gain: Prompt Engineering, Marketing Design, Generative AI, A/B Testing, Advertising, Marketing, ChatGPT, Content Creation, Marketing Strategies, Marketing Analytics, Customer Insights, Social Media Content, OpenAI

      4.5
      Rating, 4.5 out of 5 stars
      ·
      58 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      Introduction to Generative AI Marketing

      Skills you'll gain: Generative AI, AI Personalization, Marketing Operations, Marketing, Innovation, Strategic Marketing, MarTech, Marketing Analytics, Marketing Strategies, Content Creation, ChatGPT, Business Ethics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Digital Marketing and Ecommerce Analysts

      Skills you'll gain: Data Visualization, Data Presentation, E-Commerce, Data Storytelling, Analytics, Key Performance Indicators (KPIs), Web Analytics, Google Analytics, Marketing Analytics, Generative AI, Data Analysis, Business Strategy, Data-Driven Decision-Making, Business Planning, Business Intelligence, Technology Strategies, Data Processing, Artificial Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Use Mailchimp to Build an E-mail Marketing Campaign

      Skills you'll gain: Email Marketing, Newsletters, Direct Marketing, Campaign Management, Content Marketing, Marketing Materials, Target Audience

      4.5
      Rating, 4.5 out of 5 stars
      ·
      367 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      A

      Automation Anywhere

      Getting Started with Automation 360

      Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Scripting, Process Analysis, Business Workflow Analysis, Workflow Management, Scripting Languages, Business Process, Office Procedures, Scalability, Microsoft Excel

      4.5
      Rating, 4.5 out of 5 stars
      ·
      29 reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing automation courses

    • Storytelling in Branding and Content Marketing : IE Business School
    • Social Media Marketing: Northwestern University
    • Digital Marketing: Illinois Tech
    • Create a Business Marketing Brand Kit Using Canva: Coursera Project Network
    • Introduction to Selenium: Coursera Instructor Network
    • Marketing in a Digital World: University of Illinois Urbana-Champaign
    • Marketing Analytics: Data Predictions and Dashboards: Coursera Instructor Network
    • Prompt Engineering Generative AI for Marketing & Advertising: Coursera Project Network
    • Introduction to Generative AI Marketing: Coursera Instructor Network
    • GenAI for Digital Marketing and Ecommerce Analysts: Coursera Instructor Network

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