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    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

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    Explore the Digital Analytics Course Catalog

    • Status: New AI skills
      New AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Rmarkdown, Interactive Data Visualization, Interviewing Skills, Data Cleansing, Data Validation, Professional Networking, Ggplot2, Tableau Software, Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, Stakeholder Communications, Dashboard, Sampling (Statistics)

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      168K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • G

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Media Planning, A/B Testing, Marketing Budgets, Key Performance Indicators (KPIs), Marketing Analytics, Marketing Effectiveness, Performance Measurement, Data Visualization, Google Analytics, Google Ads, Return On Investment, Spreadsheet Software, Data Presentation, Web Analytics, Online Advertising, Digital Marketing, Pivot Tables And Charts, Stakeholder Communications, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New AI skills
      New AI skills
      G

      Google

      Google Digital Marketing & E-commerce

      Skills you'll gain: Media Planning, Search Engine Marketing, Email Marketing, Data Storytelling, Social Media Strategy, Search Engine Optimization, Social Media Marketing, Content Creation, Order Fulfillment, Google Ads, Professional Networking, Online Advertising, A/B Testing, Social Media Campaigns, E-Commerce, Customer Retention, Customer experience strategy (CX), Customer Relationship Management, Campaign Management, Interviewing Skills

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      39K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Social Media Campaigns, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Predictive Analytics, MarTech

      4.7
      Rating, 4.7 out of 5 stars
      ·
      243 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Online Advertising, Marketing Analytics, Keyword Research, Email Marketing, Digital Media Strategy, Digital Advertising, Google Analytics, Analytics, Marketing Communications, Content Marketing, Social Media Marketing, Marketing, Digital Marketing, Web Analytics, Marketing Strategies, Integrated Marketing Communications, Performance Analysis, Trend Analysis, Consumer Behaviour

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • G

      Google

      Google Marketing Digital e E-Commerce

      Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Social Media Campaigns, Customer Retention, Customer Relationship Management, Online Advertising, Customer experience strategy (CX), Campaign Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.5K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • G

      Google

      Google Advanced Data Analytics

      Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Statistical Hypothesis Testing, Data Ethics, Data Visualization Software, Sampling (Statistics), Data Presentation, Regression Analysis, Feature Engineering, Data Transformation, Descriptive Statistics, Professional Networking, Data Visualization, Tableau Software, Data Manipulation, Statistical Analysis, Advanced Analytics, Object Oriented Programming (OOP), Data Analysis, Interviewing Skills

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.2K reviews

      Advanced · Professional Certificate · 3 - 6 Months

    • U

      University of Virginia Darden School Foundation

      IBM & Darden Digital Strategy

      Skills you'll gain: Strategic Thinking, Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Large Language Modeling, Artificial Intelligence, Business Transformation, Cloud Security, Cloud Technologies, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Statistical Analysis, Cloud Hosting, Generative AI, Product Lifecycle Management, Business Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      45K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IBM

      Data Analysis with Python

      Skills you'll gain: Data Wrangling, Data Cleansing, Data Analysis, Data Manipulation, Data Import/Export, Exploratory Data Analysis, Data Science, Statistical Analysis, Descriptive Statistics, Regression Analysis, Predictive Modeling, Pandas (Python Package), Scikit Learn (Machine Learning Library), Machine Learning Methods, Data Pipelines, NumPy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19K reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Pennsylvania

      Business Analytics

      Skills you'll gain: People Analytics, Data-Driven Decision-Making, Business Analytics, Descriptive Analytics, Business Intelligence, Human Resource Strategy, Financial Data, Marketing Analytics, Analytics, Talent Management, Financial Analysis, Predictive Analytics, Peer Review, Business Analysis, Financial Statement Analysis, Financial Forecasting, Customer Insights, Workforce Planning, Demand Planning, Customer Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IBM

      Introduction to Data Analytics

      Skills you'll gain: Big Data, Data Analysis, Statistical Analysis, Apache Hadoop, Apache Hive, Data Warehousing, Apache Spark, Data Cleansing, Data Lakes, Data Visualization Software, Relational Databases

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Google

      Foundations: Data, Data, Everywhere

      Skills you'll gain: Data Ethics, Data Analysis, Data-Driven Decision-Making, Google Sheets, Spreadsheet Software, Analytical Skills, Data Sharing, Data Cleansing, Data Processing, Data Visualization Software, SQL, Data Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      115K reviews

      Beginner · Course · 1 - 4 Weeks

    Digital Analytics learners also search

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    1234…364

    In summary, here are 10 of our most popular digital analytics courses

    • Google Data Analytics: Google
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Google Digital Marketing & E-commerce: Google
    • Unilever Digital Marketing Analyst: Unilever
    • Digital Marketing: University of Illinois Urbana-Champaign
    • Google Marketing Digital e E-Commerce: Google
    • Google Advanced Data Analytics: Google
    • IBM & Darden Digital Strategy: University of Virginia Darden School Foundation
    • Data Analysis with Python: IBM
    • Business Analytics: University of Pennsylvania

    Skills you can learn in Business Essentials

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    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
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    Business Communication (16)
    Decision-making (16)
    Leadership (15)

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