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Learner Reviews & Feedback for Research Methodologies by Queen Mary University of London

4.7
stars
488 ratings

About the Course

This course focuses on research methodologies. In this vein, the focus will be placed on qualitative and quantitative research methodologies, sampling approaches, and primary and secondary data collection. The course begins with a discussion on qualitative research approaches, looking at focus groups, personal interviews, ethnography, case studies and action research. We will also discuss quantitative research methods with a focus on experimental research design and survey methodology. There will be an exploration of the sampling design process and different sampling approaches, including probability and non-probability sampling as well as sample size and non-response issues. We will look at the nature and scope of primary and secondary data, and the importance of measurement. We will look at the role of the Internet in market research as well as non-comparative scaling techniques. The course ends with a discussion on different data collection approaches, with a focus on observation, content analysis, narrative research, phenomenology, and the collection of data using ethnography....

Top reviews

PP

May 3, 2025

I would give 5 stars cause I know that I am the problem. I had difficult understanding some of the discussions. I am more of a multi modal learner but still a remarkable course.

PR

Jun 13, 2025

Apart from this Research project I have achieved an abundant knowledge of in depth market research opportunities and gained a valuable insights in the era of investigations.

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26 - 50 of 128 Reviews for Research Methodologies

By jamal m k

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Oct 3, 2024

UN MODULE TRES INTERESSANT AVEC UNE METHODOLOGIE TRES CLAIRE

By A S V

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May 10, 2025

good course to increase knowledge on business research

By V K

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Jul 16, 2025

Excellent course and valuable informations learnt.

By MANJULA V

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May 7, 2024

It is very useful for my future research work

By NELATURU K

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Feb 18, 2025

Good information about research methodology

By Vatsal R

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Oct 1, 2024

I have received wrong name certificate

By VISHWANATHAN I

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Oct 30, 2024

Excellent experience while learning

By Reek K

•

Jun 6, 2025

this is good for lime turnining

By Jainendra K J

•

Aug 20, 2022

A great benefit after learning.

By Ijlal H

•

Nov 4, 2023

Best course for Research Work.

By ONGOLU D

•

Dec 2, 2024

Thank you for a great course

By BOUBKER A

•

Mar 4, 2024

واضح مرتب ومقدم بكل احترافية

By Chanchal D

•

May 11, 2025

It best learning platform

By Sheik S B

•

Nov 10, 2023

Great learning experience

By Md S

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Jul 19, 2025

Very skilled full course

By OM P

•

Sep 30, 2024

Good learning experience

By Шенгелбай Қ А

•

Aug 11, 2023

Many thanks to everyone!

By Abhishek P

•

Jul 14, 2025

Well articulated course

By Jeffer B

•

Aug 27, 2022

great course for my Msc

By AVINASH R

•

May 20, 2025

well design course

By Meena

•

Oct 18, 2024

It's very helpful

By Suliman S A

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Jul 5, 2024

شاكر ومقدر للجميع

By Prince B

•

May 15, 2025

Very good course

By NAGESWAR P

•

Mar 21, 2025

VERY Informative

By K G L

•

Aug 12, 2024

Very good course