University of Pennsylvania
商务基础 (中文版) Specialization
University of Pennsylvania

商务基础 (中文版) Specialization

你有机会将分析技能应用到商务实战中. 你会用到新学到的商务技巧来仔细评估华为公司的真实案例

Michael R Roberts
Christian Terwiesch
Brian J Bushee

Instructors: Michael R Roberts

3,649 already enrolled

Included with Coursera Plus

Get in-depth knowledge of a subject
4.8

(208 reviews)

Beginner level
No prior experience required
1 month
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.8

(208 reviews)

Beginner level
No prior experience required
1 month
at 10 hours a week
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Pennsylvania

Specialization - 5 course series

What you'll learn

Skills you'll gain

Category: Operations Management
Category: Business Metrics
Category: Quality Control
Category: Key Performance Indicators (KPIs)
Category: Process Analysis
Category: Process Optimization
Category: Process Improvement
Category: Operational Efficiency
Category: Performance Measurement
Category: Inventory Management System
Category: Operational Analysis
Category: Quality Management
Category: Business Process
Category: Production Process
Category: Resource Utilization
Category: Business Operations
Category: Capacity Management

What you'll learn

Skills you'll gain

Category: Strategic Marketing
Category: Marketing
Category: Customer Insights
Category: Go To Market Strategy
Category: Marketing Strategies
Category: Market Opportunities
Category: Marketing Communications
Category: Consumer Behaviour
Category: New Business Development
Category: Brand Strategy
Category: Brand Management

What you'll learn

Skills you'll gain

Category: Financial Analysis
Category: Balance Sheet
Category: Generally Accepted Accounting Principles (GAAP)
Category: Cash Flows
Category: Financial Reporting
Category: Accrual Accounting
Category: Financial Accounting
Category: Financial Statement Analysis
Category: Income Statement
Category: Financial Statements

What you'll learn

Skills you'll gain

Category: Financial Analysis
Category: Securities (Finance)
Category: Financial Market
Category: Financial Management
Category: Return On Investment
Category: Asset Management
Category: Cash Flows
Category: Business Valuation
Category: Capital Budgeting
Category: Financial Modeling
Category: Finance
Category: Corporate Finance

What you'll learn

Skills you'll gain

Category: Financial Analysis
Category: Strategic Marketing
Category: Operations Management
Category: Market Opportunities
Category: Business Strategy
Category: Production Planning
Category: Business Development
Category: Marketing Planning
Category: Analysis
Category: Communication
Category: Financial Modeling
Category: Risk Analysis

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Michael R Roberts
University of Pennsylvania
4 Courses279,744 learners
Christian Terwiesch
University of Pennsylvania
8 Courses178,303 learners

Offered by

Industry partners

Partner 1

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Business Essentials? Start here.

Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions