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    CRM Courses Online

    Explore CRM (Customer Relationship Management) tools and strategies for managing customer interactions. Learn to enhance customer satisfaction and loyalty.

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    Explore the CRM Course Catalog

    • A

      Automation Anywhere

      Getting Started with Automation 360

      Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Scripting, Process Analysis, Business Workflow Analysis, Workflow Management, Scripting Languages, Business Process, Office Procedures, Scalability, Microsoft Excel

      4.5
      Rating, 4.5 out of 5 stars
      ·
      29 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Pilares de Marketing Digital

      Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Online Advertising, Web Analytics, Marketing, Sales Process, Business Analytics, Search Engine Marketing, Email Marketing, Search Engine Optimization, Content Performance Analysis, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Sales Training: Techniques for a Human-Centric Sales Process

      Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Training, Sales Process, Sales Prospecting, HubSpot CRM, Sales, Inside Sales, Prospecting and Qualification, Sales Strategy, Consultative Selling, Customer Relationship Management (CRM) Software, Lead Generation, Negotiation, LinkedIn, Value Propositions, Professional Networking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      519 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Opportunity Management in Salesforce

      Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Order Management, Sales Management, Sales Support, Salesforce, Request For Quotation (RFQ), Product Knowledge, Sales Training, Company, Product, and Service Knowledge, Contract Management, Collaborative Software, Kanban Principles

      4.7
      Rating, 4.7 out of 5 stars
      ·
      230 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Channel Management and Retailing

      Skills you'll gain: Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, E-Commerce, Market Dynamics, Vendor Relationship Management, Growth Strategies, Cross-Channel Marketing, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Simplilearn

      Multichannel Marketing - Email, Content and Mobile Marketing

      Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, Customer Retention, HubSpot CRM, Marketing Strategies, Web Content, Content Creation, Marketing Automation, Newsletters, Marketing, Digital Marketing, Growth Strategies, A/B Testing, Customer Relationship Management, Customer Acquisition Management, UI/UX Strategy, Digital Advertising, Online Advertising

      4.4
      Rating, 4.4 out of 5 stars
      ·
      18 reviews

      Beginner · Specialization · 1 - 3 Months

    • I

      IE Business School

      Critical Perspectives on Management

      Skills you'll gain: Innovation, Business Management, Performance Management, Management Accounting, Industrial and Organizational Psychology, Governance, Finance, Organizational Effectiveness, Corporate Strategy, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Storytelling, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      311 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Product Management: Foundations & Stakeholder Collaboration

      Skills you'll gain: Innovation, Product Management, New Product Development, Stakeholder Engagement, Competitive Analysis, Product Strategy, Business Development, Product Lifecycle Management, Market Analysis, Communication, Stakeholder Management, Strategic Communication, Team Building

      4.6
      Rating, 4.6 out of 5 stars
      ·
      253 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Advancing Women in Tech

      The Business of Product Management I

      Skills you'll gain: Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Competitive Analysis, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      794 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Leadership Through Marketing

      Skills you'll gain: Resource Allocation, Marketing Strategies, Marketing Analytics, Customer experience strategy (CX), Data Science, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Analytics, Consumer Behaviour, Market Share, Organizational Change

      4.6
      Rating, 4.6 out of 5 stars
      ·
      463 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      W

      West Virginia University

      Account Management & Sales Force Design

      Skills you'll gain: Sales Management, Sales Strategy, Account Management, Sales, Sales Process, Inside Sales, General Sales Practices, Selling Techniques, Business Strategy, Outside Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      283 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Politecnico di Milano

      Project Management: Beyond planning and control

      Skills you'll gain: Organizational Structure, Project Management, Team Management, Innovation, Project Coordination, Business Priorities, Business Process Management, Conflict Management, Change Management, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      180 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular crm courses

    • Getting Started with Automation 360: Automation Anywhere
    • Pilares de Marketing Digital: Universidad Austral
    • Sales Training: Techniques for a Human-Centric Sales Process: HubSpot Academy
    • Opportunity Management in Salesforce: Salesforce
    • Channel Management and Retailing : IE Business School
    • Multichannel Marketing - Email, Content and Mobile Marketing: Simplilearn
    • Critical Perspectives on Management: IE Business School
    • Product Management: Foundations & Stakeholder Collaboration: SkillUp EdTech
    • The Business of Product Management I: Advancing Women in Tech
    • Leadership Through Marketing: Northwestern University

    Frequently Asked Questions about Crm

    Coursera’s CRM courses equip learners with essential skills to manage customer relationships effectively:

    • Techniques for using CRM software to track and analyze customer interactions
    • Strategies for improving customer satisfaction and loyalty
    • Skills in data analysis to understand customer behavior and preferences
    • Best practices for integrating CRM systems into business processes
    • Methods for leveraging CRM data to drive sales and marketing strategies
    • Understanding of privacy and ethical considerations in managing customer data‎

    CRM courses on Coursera are accessible to learners of all backgrounds:

    • Beginners can learn the basics of CRM concepts and how CRM systems operate.
    • Those with some experience in business or customer service can enhance their skills in specific CRM applications.
    • Advanced professionals might focus on strategic uses of CRM data and advanced system integration.‎

    By completing CRM courses on Coursera, learners can obtain credentials that may assist in their professional development:

    • Professional certificates that may reflect an understanding of CRM principles and tools
    • Specializations that explore in-depth aspects of CRM technology and its applications in business
    • Certificates that can potentially be recognized by employers in industries that heavily rely on customer relationship management‎

    Skills acquired from CRM courses can potentially lead to various roles in many industries, including:

    • CRM Manager, overseeing customer interactions and improving customer experiences
    • Sales Manager, using CRM tools to enhance sales performance and customer insights
    • Marketing Analyst, analyzing CRM data to refine marketing strategies
    • Customer Service Supervisor, enhancing service delivery using CRM systems
    • Business Analyst, optimizing business processes based on CRM data insights‎

    Yes, Coursera offers a variety of free courses across many topics, including CRM. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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